Trends and issues in global tourism 2011 [electronic resource] / Roland Conrady, Martin Buck in collaboration with Pia Viehl and Katrin Tittel.
by
Conrady, Roland, 1959-
ISBN
:
9783642177675
Title
:
Trends and issues in global tourism 2011 [electronic resource] / Roland Conrady, Martin Buck in collaboration with Pia Viehl and Katrin Tittel.
Author
:
Conrady, Roland, 1959-
Publication Information
:
Dordrecht : Springer, 2011.
Physical Description
:
1 online resource (343 p.)
Series
:
Trends and Issues in Global Tourism
General Note
:
Description based upon print version of record.
Contents
:
Trends and Issues in Global Tourism 2011; Preface and Summary; Contents; Authors; New Data on Tourism and Changing Travel Behaviour; Challenges in Global Aviation Management; Hospitality Management in a Changing Environment; Destination Management: Product - Branding - Promotion; Marketing Management in Global Tourism: Identifying New Opportunities; Business Travel Management: Costs - Yield - Success; Corporate Social Responsibility: Help or Hindrance?; Beyond the Boundaries of the Tourism Industry
Subject Term
:
Tourism -- Forecasting.
Tourism -- Management.
Tourism.
Added Author
:
Conrady, Roland, 1959-
Buck, Martin, 1960-
Format
:
Electronic Resources
Electronic Access
:
Publication Date
:
2011
Publication Information
:
Dordrecht : Springer, 2011.
Shelf Number | Material Type | Copy | Shelf Location | Status |
---|
338.4791 TRE | 1:E-BOOK | 1 | 1:ONLINE | Available for online access and/or download |