Contemporary issues in events, festivals and destination management.
by
Van Niekerk, Mathilda, 1972-. author.
ISBN
:
9781787146495
Title
:
Contemporary issues in events, festivals and destination management.
Author
:
Van Niekerk, Mathilda, 1972-. author.
Personal Author
:
Van Niekerk, Mathilda, 1972-. author.
Physical Description
:
1 online resource (233 pages)
Series
:
International Journal of Contemporary Hospitality Management ; v.29
Contents
:
Thematic trends in event management research -- Event innovation induced corporate branding -- "We've never measured it, but it brings in a lot of business" -- Sport mega-events and nation branding -- Enhancing destination competitiveness through disability sport event legacies -- Identifying antecedents and outcomes of festival satisfaction -- How to create a profitable boothscape? -- The event and festival life cycle - developing a new model for a new context -- The effects of festival attendees' experiential values and satisfaction on re-visit intention to the destination -- In pursuit of an environmentally friendly convention industry.
Local Note
:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2017. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Subject Term
:
Hospitality industry -- Management.
Added Author
:
Okumus, Fevzi.
Format
:
Electronic Resources
Electronic Access
:
Publication Date
:
2017
Publication Information
:
Bradford, West Yorkshire :
Emerald Publishing Limited,
2017.
©2017.
Shelf Number | Material Type | Copy | Shelf Location | Status |
---|
658.456 VAN | 1:E-BOOK | 1 | 1:ONLINE | Available for online access and/or download |