Internationalization of the hospitality industry [electronic resource].
by
 
Brookes, Maureen.

ISBN
9780857249760

Title
Internationalization of the hospitality industry [electronic resource].

Author
Brookes, Maureen.

Personal Author
Brookes, Maureen.

Publication Information
Bradford : Emerald Group Publishing Limited, 2011.

Physical Description
1 online resource (137 p.)

Series
International Journal of Contemporary Hospitality Management: Volume 23, Issue 2

General Note
Description based upon print version of record.

Contents
Cover; CONTENTS; Editorial advisory board; Editorial; Comparative historical analysis of four UK hotel companies, 1979-2004; Do investors reward restaurant firms that go abroad?; Commercial hospitality; Customer-to-customer interaction (CCI): a cross-cultural perspective; Diversity management strategies of global hotel groups; Internationalising hospitality management degree programmes; Exploring the internationalisation prospects of a Chinese domestic hotel firm; Book review

Subject Term
Food industry and trade -- Quality control.
 
Hospitality industry.
 
Hospitality management.
 
Services management.

Format
Electronic Resources

Electronic Access
Click here to view book

Publication Date
2011

Publication Information
Bradford : Emerald Group Publishing Limited, 2011.


Shelf NumberMaterial TypeCopyShelf LocationStatus
664.006851:E-BOOK11:ON-DEMANDBrowse online or request access to ebook