Event management in leisure and tourism / David C. Watt.
by
Watt, David C., 1951-
ISBN
:
9780582357068
Title
:
Event management in leisure and tourism / David C. Watt.
Author
:
Watt, David C., 1951-
Personal Author
:
Watt, David C., 1951-
Publication Information
:
Harlow, England : Addison Wesley Longman, 1998.
Physical Description
:
xii, 200 p. : ill. ; 25 cm.
General Note
:
Includes index.
Contents
:
Introduction to events -- Management -- Organisation and communication -- Funding -- Marketing -- Event evaluation -- Practical event management -- Sources of help, advice and support.
Subject Term
:
Special events -- Marketing.
Special days -- Planning.
Tourism.
Format
:
Books
Publication Date
:
1998
Publication Information
:
Harlow, England : Addison Wesley Longman, 1998.
| Shelf Number | Material Type | Copy | Shelf Location | Status |
|---|
| 658.456 WAT | Week loan | 1 | Standard shelving location | Standard shelving location |