The globalization of strategy research: permanent pluralism or prelude to a new synthesis? / Joel A.C. Baum, Joseph Lampel -- Strategy as innovative design: an emerging perspective / Armand Hatchuel, Ken Starkey, Sue Tempest, Pascal Le Masson -- Taking "strategy-as-practice" across the Atlantic / Paula Jarzabkowski, Sarah Kaplan -- Strategy and strategizing: a poststructuralist perspective / Mahmoud Ezzamel, Hugh Willmott -- The strategy and identity relationship: towards a processual understanding / John A.A. Sillince, Barbara Simpson -- Rhetorical history as a source of competitive advantage / Roy Suddaby, William M. Foster, Chris Quinn Trank -- Where strategy meets culture: the neglected role of cultural and symbolic resources in strategy research / Elena Dalpiaz, Violina P. Rindova, Davide Ravasi -- Consuming strategy: the art and practice of managers' everyday strategy usage / Kimmo Suominen, Saku Mantere -- Beyond the hype: taking business strategy to the "bottom of the pyramid" / Kamal Munir, Shahzad Ansari, Tricia Gregg -- Strong in the morning, dead in the evening: a genealogical and contextual perspective on organizational selection / Marie-Laure Djelic, Rodolphe Durand -- European and North American origins of competitive advantage / Thomas C. Powell, Noushi Rahman, William H. Starbuck -- Strategy research in the German context: the influence of economic, sociological and philosophical traditions / Günther Ortmann, David Seidl -- Collaborating to discover the practice of strategy and its impact / Elena P. Antonacopoulou, Julia Balogun -- Where is the 'I'? One silence in strategy research / Dalvir Samra-Fredericks.