The success case method [electronic resource] : find out quickly what's working and what's not / Robert O. Brinkerhoff.
by
Brinkerhoff, Robert O.
ISBN
:
9781605093888
9781282299184
Title
:
The success case method [electronic resource] : find out quickly what's working and what's not / Robert O. Brinkerhoff.
Author
:
Brinkerhoff, Robert O.
Personal Author
:
Brinkerhoff, Robert O.
Publication Information
:
San Francisco, CA : Berrett-Koehler, ©2003.
Physical Description
:
1 online resource (xv, 220 pages) : illustrations
Contents
:
Preface; 1 What is the Success Case Method and How Does it Work?; 2 The Success Case Method: Step by Step; 3 Focusing and Planning a Success Case Study; 4 Envisioning Success: Creating an Impact Model; 5 Using a Survey to Search for Best and Worst Cases; 6 Interviewing and Documenting Success Cases; 7 Communicating Credible and Compelling Results that Tell the Story; 8 Putting the Success Case Method to Work: Strategic Applications; A: A Success Case Study Final Report; References; Index; About the Author.
Local Note
:
eBooks on EBSCOhost
Subject Term
:
Success in business -- Research -- Methodology.
Business failures -- Research -- Methodology.
Case method.
Format
:
Electronic Resources
Electronic Access
:
Publication Date
:
2003
Publication Information
:
San Francisco, CA : Berrett-Koehler, ©2003.
Shelf Number | Material Type | Copy | Shelf Location | Status |
---|
658.00722 21 | 1:E-BOOK | 1 | 1:ONLINE | Available for online access and/or download |