Enhancing Customer Experience in the Service Industry : A Global Perspective.
by
 
Altinay, Levent.

ISBN
9781443886192

Title
Enhancing Customer Experience in the Service Industry : A Global Perspective.

Author
Altinay, Levent.

Personal Author
Altinay, Levent.

Edition
1st ed.

Physical Description
1 online resource (283 pages)

Contents
Intro -- Table of Contents -- Introduction -- SECTION ONE: SERVICE CO-CREATION -- Chapter One -- Chapter Two -- Chapter Three -- Chapter Four -- SECTION TWO: SERVICE MANAGEMENT -- Chapter Five -- Chapter Six -- Chapter Seven -- Chapter Eight -- SECTION THREE: SERVICE EVALUATION -- Chapter Nine -- Chapter Ten -- Chapter Eleven -- Chapter Twelve -- Conclusions.

Local Note
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

Subject Term
Customer services--Management.

Added Author
Poudel, Surya.

Format
Electronic Resources

Electronic Access
Click here to view book

Publication Date
2016

Publication Information
Newcastle-upon-Tyne :
 
Cambridge Scholars Publishing,
 
2016.
 
©2015.


Shelf NumberMaterial TypeCopyShelf LocationStatus
658.812000000000011:E-BOOK11:ON-DEMANDBrowse online or request access to ebook