Festival & special event management essentials / Johnny Allen, Robert Harris, Leo Jago.
by
Allen, Johnny, author.
ISBN
:
9780730369400
Title
:
Festival & special event management essentials / Johnny Allen, Robert Harris, Leo Jago.
Author
:
Allen, Johnny, author.
Personal Author
:
Allen, Johnny, author.
Edition
:
First edition.
Physical Description
:
432 pages : illustrations ; 28 cm.
General Note
:
Authorised adaptation of Festival & Special Event Managemen ©John Wiley & Sons.
Contents
:
Part 1. The event context and concept development -- 1. An overview of the event field -- 2. Perspectives on events -- 3. The event planning context -- 4. Conceptualising the event -- Part 2. Planning -- 5. Strategic event planning -- 6. Event project management -- 7. Event financial planning -- 8. Human resource management and events -- 9. Marketing and sponsorship planning -- 10. Event tourism planning -- 11. Risk management -- 12. Environmentally sustainable event management -- 13. Legal considerations in event planning and management -- Part 3. Event operations and evaluation -- 14. Event design and production -- 15. Event evaluation and research.
Subject Term
:
Special events -- Management.
Festivals -- Management.
Added Author
:
Jago, Leo,
Harris, Rob, 1957-,
Format
:
Books
Publication Date
:
2021
Publication Information
:
Milton, QLD :
John Wiley and Sons Australia, Ltd,
2020.
| Shelf Number | Material Type | Copy | Shelf Location | Status |
|---|
| 658.456 ALL | Week loan | 1 | Standard shelving location | Standard shelving location |