The visual politics of U.S. gun culture / Terrence H. Witkowski -- The U.S. gun culture seen through the lens of consumer culture theory : self-sufficiency, safety, and privacy / Jon Littlefield -- Negotiating cultural ambiguity : a phenomenological study of multiracial identity and consumption / Robert Harrison, Kevin Thomas -- Navigating the diversity within / Samantha N.N. Cross, Mary C. Gilly -- Consuming in the thresholds : stepping outside socialization theory to understand the contemporary child consumer / Kevina Cody -- The role of market-mediated milestones in negotiating adolescent identity tensions / Jenna Drenten -- The flickering consumer : new materialities and consumer research / Janet L. Borgerson -- Weddings as waste / Kira Strandby, Søren Askegaard -- Earmarking money and consumption / Tonya Williams Bradford -- What is mine is not yours : further insight on what access-based consumption says about consumers / Maurizio Catulli ... [et al.] -- (Micro)financing to give : Kiva as a gift-market hybrid / Domen Bajde -- Bringing the body back into the study of time in consumer research / Sammy Toyoki ... [et al.] -- Dancing around anti consumption social marketing : a theoretical approach / Carla Stalling Walter -- The co-creation of value-in-cultural-context / Melissa Archpru Akaka, Hope Jensen Schau, Stephen L. Vargo -- Loyalty in a cultural perspective : insights from French music festivals / Isabelle Collin-Lachaud, Dannie Kjeldgaard -- Behind the revealed brand : exploring the brand backstory experience / Vanisha Narsey, Cristel Antonia Russell -- Control and power in online consumer tribes : the role of confessions / Anna Fyrberg-Yngfalk ... [et al.] -- Consumer knowledge and external pre-purchase information search : a meta-analysis of the evidence / Pingjun Jiang, Bert Rosenbloom.