Island Tourism : Marketing Culture and Heritage.
by
Brown, Keith G.
ISBN
:
9780857242181
Title
:
Island Tourism : Marketing Culture and Heritage.
Author
:
Brown, Keith G.
Personal Author
:
Brown, Keith G.
Physical Description
:
1 online resource (85 pages)
Series
:
International Journal of Culture, Tourism and Hospitality Research, Volume 4, Issue 2 ; v.4, 2
International Journal of Culture, Tourism and Hospitality Research, Volume 4, Issue 2
Contents
:
Guest editorial -- Tourism interaction on islands: the community and visitor social exchange -- Integrating management and marketing strategies at heritage sites -- The role of heritage tourism in the Shetland Islands -- Marketing cultural and heritage tourism: the Marshall Islands -- Developing sustainable tourism: managers' assessment of Jamaica's ten-year master plan -- Repositioning Malta as a cultural heritage destination.
Local Note
:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Subject Term
:
Culture and tourism -- Scotland -- Shetland.
Culture and tourism -- Marshall Islands.
Culture and tourism -- Jamaica.
Culture and tourism -- Malta.
Added Author
:
Cave, Jenny.
Format
:
Electronic Resources
Electronic Access
:
Publication Date
:
2010
Publication Information
:
Bradford :
Emerald Publishing Limited,
2010.
©2010.
| Shelf Number | Material Type | Copy | Shelf Location | Status |
|---|
| 338.4791 BRO | 1:E-BOOK | 1 | 1:ONLINE | Available for online access and/or download |