by
Dalton, John M., 1942-
Call Number
659.2 22
Publication Date
2003
Format:
Electronic Resources
Relevance:
3.1769
by
Fishel, Catharine M.
Call Number
741.6 22
Publication Date
2011
Format:
Electronic Resources
Relevance:
3.1173
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by
Kador, John.
Call Number
659.2 22
Publication Date
2009
Summary
From Jessie Jackson to Eliot Spitzer, JetBlue to John Edwards, the news is filled with public apologies - some effective and some not so. At some point everyone needs to make an effective apology. Effective Apology is a survival guide for all of us who find a need to apologize in our business or professional work, either for ourselves or for our organizations. The news is flooded with stories of people apologizing. But we dont need more apologies, says author John Kadorwe need better ones. Too many people miss tapping into the transformative power of apology to restore strained relationships.
Format:
Electronic Resources
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3.1135
by
Walters, Gabby, editor.
Call Number
659.2 REP
Publication Date
2019
Summary
Crises and disasters that directly impact tourism can have extensive reputational implications for the organisations and destinations involved. It is critical that DMOs and CEOs communicate the right message in such circumstances to reassure the public that they have their best interests at heart. Often this is not done well. Every crisis and disaster is different, and knowledge is required to understand how different crises and disasters, whether they be at a destination or an organisational level, affect members of the public. Such insight will provide managers with a clearer understanding of the most effective messaging and communication strategies post event. 'Reputation and Image Recovery for the Tourism Industry' uses real life cases studies to contextualise the relevant theories on tourism, marketing and communication, and unpacks examples of best practice to illustrate how carefully managed response strategies can ensure the organisation's future survival. Packed with international case studies, and with contributions from experts, this edited book is divided into three sections that cover: * Natural Disasters: including cyclones/hurricanes; flooding; earthquakes, volcanos and tsunamis; bush/forest fires and other severe natural events. * Man Made Crises and Organisational Crises: including specific case studies that focus on how destinations restore their reputation following a random act of crime or terror; managing the threat of terrorism- a destination image perspective; managing destination image in the midst of political turmoil and reputation recovery for destinations with long term image issues. * Organisational Crises in the Tourism and Hospitality Industry: including reputation recovery for various tourism organisations including airlines, hotels and theme parks; managing the media in times of organisational crises; best practice public relations strategies for tourism organisations and the role of social media in organisational reputation recovery. Essential reading for students, researchers and industry managers, and the 'go to' text for those wishing to learn about specific strategies and best practice techniques proven to assist with the reputational management of destinations and organisations affected by crises and disasters.
Format:
Electronic Resources
Relevance:
3.0897
by
Howalt, Paul, compiler.
Call Number
741.6 23
Publication Date
2014
Summary
"It's inevitable. At some point in your career as a designer, you're bound to work on a logo. Design: Logo, the exciting new book in our Design: series, is an inspirational resource created for everyone who works or wants to work on logo design. Design: Logo showcases over 300 eye-catching logo designs chosen by two leading identity designers. In addition to being an inspirational guide, this book also includes helpful information such as "Close Ups," in which the authors dissect 20 projects and point out the details that make each so successful, and five insightful essays by prominent logo designers. This must-have resource puts inspiration right in your hands, allowing you to peruse your ideas and see what other designers are doing in the field. With over 300 exemplary logo designs, you'll be primed and ready to create outstanding designs of your own."--
Format:
Electronic Resources
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3.0712
by
Fishel, Catharine M.
Call Number
741.6 22
Publication Date
2010
Format:
Electronic Resources
Relevance:
2.6579
by
Fishel, Catharine M.
Call Number
741.6 23
Publication Date
2012
Summary
This work is the ultimate collection of logos by visual and conceptual category. As with other books on logos, this series has the same inspirational draw. Taking a close look at specific logo elements, it provides readers with a reference to draw on.
Format:
Electronic Resources
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2.6305
by
Fishel, Catharine M.
Call Number
741.6 22
Publication Date
2011
Format:
Electronic Resources
Relevance:
2.3519
by
Carlson, Gustav.
Call Number
659.2 21
Publication Date
2000
Format:
Electronic Resources
Relevance:
2.2751
by
Gardner, Bill (Bill K.)
Call Number
025.067416 22
Publication Date
2011
Format:
Electronic Resources
Relevance:
2.0633
by
Marchand, Roland.
Call Number
659.285 21
Publication Date
1998
Summary
"Over the course of the twentieth century the popular perception of America's giant corporations has undergone an astonishing change. Condemned as dangerous leviathans in the century's first decades, by 1945 major corporations had become respected, even revered, institutions. Roland Marchand's book tells how large companies such as AT & T and U.S. Steel created their own "souls" in order to reassure consumers and politicians that their size and influence posed no threat to democracy or American values." "Marchand traces this important transformation in the culture of capitalism by offering a series of fascinating case studies of such corporate giants as General Motors, General Electric, Metropolitan Life Insurance, Du Pont Chemicals, and Ford Motors."--Jacket.
Format:
Electronic Resources
Relevance:
2.0139
by
Fishel, Catharine M.
Call Number
741.6 22
Publication Date
2011
Format:
Electronic Resources
Relevance:
1.9936
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