"Imperial tombs, Buddhist architecture, palaces, and art treasures in Korea and Japan have attracted scholars, collectors, and conservators--and millions of tourists. As iconic markers of racial and cultural identity at home and abroad, they are embraced as tangible sources of immense national pride and popular "must-see" destinations. This book provides the first sustained account to highlight how the forces of modernity, nationalism, colonialism, and globalization have contributed to the birth of museums, field disciplines, tourist industries, and heritage management policies. Its chapters trace the history of explorations, preservations, and reconstructions of archaeological monuments from an interregional East Asian comparative perspective in the past century. Hyung Il Pai is professor of East Asian languages and cultural studies at the University of California, Santa Barbara. She is the author of Constructing Korean Origins."Any scholar interested in the politics of culture in imperial Japan or colonial Korea will want this book on his or her shelf."--Robert Oppenheim, University of Texas at Austin"--

Heritage Marketing is a new and clearly written textbook that systematically addresses the principles of marketing as applied to the heritage sector. The 'heritage industry' and its growing importance internationally is defined, as is how it links with the study of modern tourism The book then goes on to look in detail at the marketing issues that arise from the particular management, educational and cultural aspects of heritage. The book is: * A clear introduction for students and professionals * Packed with examp

Examines the law and its role in shaping and defining tourism and the tourist experience. Using a range of legal documents and other materials from a variety of disciplines, this title surveys how the underlying values of tourism often conflict with a concern for human rights, cultural heritage and sustainable environments.

This is a collection of theoretical and practical perspectives from a range of disciplines on the challenges of using digital media in research, preservation, management, interpretation, and representation of cultural heritage.

This book shows African heritage to be a mode of political organisation - where heritage work has a uniquely wide currency.