by
Sigala, Marianna.
Call Number
658.812
Publication Date
2015
Summary
The Naples Forum on Service is a biennial research conference. The three past forums have been characterized by original and stimulating discussions upon the forum themes with the three scientific pillars represented by Service Dominant logic, Network & Systems Theory and Service Science (look for updates at www.naplesforumonservice.it). The environment, the organization and forum settings have been designed to favor co-creation and to foster concrete debate upon service advances in a rigorous but creative manner. The Naples Forum on Service spirit has been granted attention worldwide and the
Format:
Electronic Resources
Relevance:
8.1101
by
Brownlee, David.
Call Number
658.812
Publication Date
2019
Format:
Electronic Resources
Relevance:
5.4265
View Other Search Results
by
Ramachandra, K.
Call Number
XX(155977.1)
Publication Date
2009
Format:
Electronic Resources
Relevance:
5.3874
4.
by
Christ-Brendemühl, Sonja, author.
Call Number
658.812 CHR
Publication Date
2022
Format:
Electronic Resources
Relevance:
5.3826
by
Kandampully, Jay.
Call Number
XX(155928.1)
Publication Date
2010
Format:
Electronic Resources
Relevance:
5.3010
by
Das, Dipankar.
Call Number
658.812
Publication Date
2018
Format:
Electronic Resources
Relevance:
5.2891
by
Devlin, Kimberly.
Call Number
658.812
Publication Date
2023
Format:
Electronic Resources
Relevance:
5.2650
by
Ciasullo, Maria Vincenza.
Call Number
658.81200000000001
Publication Date
2017
Format:
Electronic Resources
Relevance:
5.2631
by
Altinay, Levent.
Call Number
658.81200000000001
Publication Date
2016
Summary
This book provides a new and definitive overview of customer experience and how it can be managed and enhanced in one of the most dynamic industries in the world-the service industry. Its highly qualified international team of contributors ensures that it adopts a global perspective, and clearly outlines the key theoretical perspectives of customer experience, covering customer experience both from demand and supplier perspectives.Fully informed by the latest research, it explores different country contexts and how they impact upon the customer experience; investigates the social, cultural and economic dimensions of customer experience; provides case studies from a wide range of service industry sectors; and includes industry perspectives and examples.
Format:
Electronic Resources
Relevance:
5.2373
by
Weinstein, Art.
Call Number
658.812
Publication Date
2012
Summary
Customer Value-The Building BlocksCustomers Want Exceptional Value!Be Customer Driven and Market DrivingProcess Management-Best PracticesDesigning a Successful Customer StrategyBuilding a Winning Business Model and Value PropositionService and Quality-The Core OfferingPrice and Image-The CommunicatorsExcelling in the Marketspacee-Commerce-Opportunities in MarketspaceIntegrated Marketing Communications and Social MediaRetaining Customers-Analysis and StrategyCreating Value through Relationship MarketingCustomer Loyalty and RetentionCustomer Value MetricsCustomer Value Case StudiesAppendix: Anal
Format:
Electronic Resources
Relevance:
5.2089
by
Gustafsson, Anders.
Call Number
658
Publication Date
2014
Summary
Leading, managing and organizing for service excellence is a never-ending quest by organizations seeking to achieve outstanding performance in their fields. Benchmarking one's own approaches against other organizations' best practices and gaining insights from their experiences are powerful means for enhancing results. Papers presented at QUIS13 gave a comprehensive overview of scholarly and managerial advances in service excellence and management with contributions from around the world. During the event, well-known scholars and business executives shared their views, research and experiences
Format:
Electronic Resources
Relevance:
5.1722
by
Publishing, BusinessNews.
Call Number
658.812
Publication Date
2014
Summary
This work offers a summary of the book "MOMENTS OF TRUTH: New Strategies for Today's Customer-Driven Economy" by Jan Carlzon.A company is defined in the minds of its customers as the composite total of every moment of truth - those short periods when the customer interacts with the company or one of its employees. According to Jan Carlzon, former President and CEO of the Scandinavian Airlines Group, the best approach to delivering consistently high-quality moments of truth lies in building a customer-driven company. In Moments of Truth, Carlzon explains the six essential characteristics of th
Format:
Electronic Resources
Relevance:
5.1425
Limit Search Results