by
Frost, Warwick.
Call Number
338.4791 FRO
Publication Date
2003
Summary
Travel and tour management in the real world, is an essential component of virtually all management positions in tourism. It is important that every tourism student has a reasonable knowledge of these sectors and how they interact with other segments.
Format:
Books
Relevance:
191581.2969
by
Frost, Warwick.
Call Number
338.4791 ZOO
Publication Date
2011
Summary
This is the first book to specifically examine zoos as tourist attractions. Taking a global approach, it considers the multiple roles of zoos, particularly the difficulty of balancing conservation, education and entertainment.
Format:
Books
Relevance:
141772.6094
View Other Search Results
by
Frost, Warwick, author.
Call Number
641.013 GAS
Publication Date
2016
Summary
This book examines and analyses the connections between gastronomy, tourism and the media. It argues that in the modern world, gastronomy is increasingly a major component and driver of tourism and that destinations are using their cuisines and food cultures in marketing to increase their competitive advantage.
Format:
Electronic Resources
Relevance:
137823.7188
by
Frost, Warwick.
Call Number
338.4791 ZOO
Publication Date
2011
Format:
Electronic Resources
Relevance:
131294.5469
by
Frost, Warwick.
Call Number
394.2 FRO
Publication Date
2013
Summary
Commemorative Events emphasise remembering. They are held on the anniversaries of significant past events, either annually or after significant time periods. Commemorative events provide fascinating insight into how societies see themselves, their heritage and their identity. These events however carry high propensity for controversy as memory and identity are highly subjective and other stakeholders hold different views of what should be commemorated and why. This is the first book to provide an in - depth critical examination of commemorative events, particularly what they mean to
Format:
Electronic Resources
Relevance:
131294.4531
by
Frost, Warwick.
Call Number
338.4791 TOU
Publication Date
2009
Format:
Electronic Resources
Relevance:
108757.2578
by
Williams, Kim M. (Kim Marianne)
Call Number
746.92 FAS
Publication Date
2013
Summary
The importance of fashion and design in an events context remains under-researched, despite their ubiquity and significance from a societal and economic perspective. Fashion-themed events, for example, appeal to broad audiences and may tour the globe. Staging these events might help to brand destinations, boost visitor numbers and trigger popular debates about the contributions that fashion and design can make to identity. They may also tell us something about our culture and wider society. This edited volume for the first time examines fashion and design events from a social perspective, incl
Format:
Electronic Resources
Relevance:
99720.7969
by
Harvey, Matt, editor.
Call Number
641.22 WIN
Publication Date
2014
Summary
In an increasingly competitive global market, winemakers are seeking to increase their sales and wine regions to attract tourists. To achieve these aims, there is a trend towards linking wine marketing with identity. Such an approach seeks to distinguish wine products - whether wine or wine tourism - from their competitors, by focusing on cultural and geographical attributes that contribute to the image and experience. In essence, marketing wine and wine regions has become increasingly about telling stories - engaging and provocative stories which engage consumers and tourists and translate into sales. This timely book examines this phenomena and how it is leading to changes in the wine and tourism industries for the first time. It takes a global approach, drawing on research studies from around the world including old and new world wine regions. The volume is divided into three parts. The first - branding - investigates cases where established regions have sought to strengthen their brands or newer regions are striving to create effective emerging brands. The second - heritage - considers cases where there are strong linkages between cultural heritage and wine marketing. The third section - terroir - explores how a 'sense of place' is inherent in winescapes and regional identities and is increasingly being used as a distinctive selling proposition. This significant volume showcasing the connections between place, identity, variety and wine will be valuable reading for students, researchers and academics interested in tourism, marketing and wine studies.
Format:
Electronic Resources
Relevance:
99446.4219
by
Laing, Jennifer.
Call Number
203.8 RIT
Publication Date
2014
Summary
Many events have evolved over centuries, drawing on local customs and conditions. However, as the world becomes increasingly globalised, traditional events and the identities they support are increasingly being challenged and rituals may be lost. Reacting against this trend towards homogeneity, communities strive to preserve and even recreate their traditional events, which may require rituals to be resurrected or reinvented for a new audience.The aim of this book is to explore the role of traditional events and rituals in the modern world. The 16 chapters cover a range of case studies of the performance of ritual through events, including their historical antecedents and development over time, as well as their role in society, link with identities both seemingly fixed and fluid and their continued relevance. The cases examined are not museum pieces, but rather vibrant festivals and events that continue to persist. Drawing on the power of history and cultural tradition, they are manifestations of heritage, existing in three temporalities: celebrating the past, occurring in the present and aiming to continue into and influence the future. Iconic events including Chinese New Year, Hogmanay and the New Orleans Mardi Gras are examined and examples are drawn from a diverse range of countries such as South Korea, China, Laos, the United States, Scotland, Italy, India and Haiti. This volume provides a deep understanding upon the role of tradition and ritual within events, from a global perspective and will be valuable reading for students, researchers and academics interested in events, heritage and culture.
Format:
Electronic Resources
Relevance:
94400.5469
by
Frost, Jennifer.
Call Number
791.43658
Publication Date
2021
Format:
Electronic Resources
Relevance:
2149.8499
by
Yeoman, Ian, editor.
Call Number
338.4791 FUT
Publication Date
2015
Format:
Books
Relevance:
0.1195
12.
by
Reeves, Keir, editor.
Call Number
355.009 BAT
Publication Date
2016
Summary
Battlefield Events: Landscape, Commemoration and Heritage is an investigative and analytical study into the way in which significant landscapes of war have been constructed and imagined through events over time to articulate specific narratives and denote consequence and identity.
Format:
Books
Relevance:
0.1078
Limit Search Results