by
Mair, Judith.
Call Number
658.456 MAI
Publication Date
2014
Format:
Books
Relevance:
148277.6563
by
Mair, Judith, editor.
Call Number
394.26 ROU
Publication Date
2019
Format:
Electronic Resources
Relevance:
144328.0781
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by
Mair, Judith, editor.
Call Number
658.456 INT
Publication Date
2024
Format:
Electronic Resources
Relevance:
115756.9609
4.
by
Duffy, Michelle (Michelle Elizabeth), author.
Call Number
394.26 23
Publication Date
2018
Format:
Electronic Resources
Relevance:
111544.1563
by
Walters, Gabby, editor.
Call Number
659.2 REP
Publication Date
2019
Summary
Crises and disasters that directly impact tourism can have extensive reputational implications for the organisations and destinations involved. It is critical that DMOs and CEOs communicate the right message in such circumstances to reassure the public that they have their best interests at heart. Often this is not done well. Every crisis and disaster is different, and knowledge is required to understand how different crises and disasters, whether they be at a destination or an organisational level, affect members of the public. Such insight will provide managers with a clearer understanding of the most effective messaging and communication strategies post event. 'Reputation and Image Recovery for the Tourism Industry' uses real life cases studies to contextualise the relevant theories on tourism, marketing and communication, and unpacks examples of best practice to illustrate how carefully managed response strategies can ensure the organisation's future survival. Packed with international case studies, and with contributions from experts, this edited book is divided into three sections that cover: * Natural Disasters: including cyclones/hurricanes; flooding; earthquakes, volcanos and tsunamis; bush/forest fires and other severe natural events. * Man Made Crises and Organisational Crises: including specific case studies that focus on how destinations restore their reputation following a random act of crime or terror; managing the threat of terrorism- a destination image perspective; managing destination image in the midst of political turmoil and reputation recovery for destinations with long term image issues. * Organisational Crises in the Tourism and Hospitality Industry: including reputation recovery for various tourism organisations including airlines, hotels and theme parks; managing the media in times of organisational crises; best practice public relations strategies for tourism organisations and the role of social media in organisational reputation recovery. Essential reading for students, researchers and industry managers, and the 'go to' text for those wishing to learn about specific strategies and best practice techniques proven to assist with the reputational management of destinations and organisations affected by crises and disasters.
Format:
Electronic Resources
Relevance:
99960.5547
by
Mair, Judith.
Call Number
394.2
Publication Date
2024
Summary
This international case study book provides 27 expertly curated case studies on the topic of events management, each with detailed implementation instructions for the instructor.
Format:
Electronic Resources
Relevance:
21630.6406
by
Finkel, Rebecca, editor.
Call Number
394.2 ACC
Publication Date
2019
Format:
Electronic Resources
Relevance:
0.1031
by
Getz, Donald, 1949-, author.
Call Number
658.456 GET
Publication Date
2023
Summary
A comprehensive collection of fully developed case studies of event management and event tourism main areas, including HR, leadership, marketing, strategy, operations, stakeholder management, and evaluation, all written by international experts. It is a must have collection for all those studying and teaching event management and event tourism.
Format:
Electronic Resources
Relevance:
0.0864
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