by
Mathur, Kunal.
Call Number
658.8
Publication Date
2013
Summary
Filled with practical, step-by-step instructions and clear explanations for the most important and useful tasks. A step-by-step, short and fast-paced tutorial, packed with powerful recipes that will teach you how to enhance your social networks with HootSuite. If you are a marketer who is new to social media marketing and are looking to manage and track multiple social media profiles such as LinkedIn, Twitter, and Facebook, then this book is ideal for you. Familiarity with social media networks and tools are expected.
Format:
Electronic Resources
Relevance:
134473.1094
by
ClickView (Firm)
Call Number
XX(308125.1)
Summary
Professional Social Media is an engaging video featuring the team at Cutting Edge. Social media at work is a double-edged sword - it has benefits and disadvantages. It can provide unique opportunities for sharing information and building networks when used professionally. If used inappropriately, it can impact negatively on individuals or the whole company. Social media can be used to improve communication within the company, promote the company brand, recruit staff, develop new business opportunities and provide better customer service. However, it's important to use social media wisely - and to keep personal use out of the workplace or to a minimum during work hours. This video helps promote constructive rules for professional social media.
Format:
Other
Relevance:
134470.8281
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by
Hiebner, Gary.
Call Number
302.231 23
Publication Date
2014
Summary
Achieving success as a musician today requires talent, persistence, and a healthy dose of social media savvy. Budding musicians have always been faced with the task of getting the word out and attracting fans. Today, more than ever, much of that audience-building process happens online, and your chances of success grow as you master those specific social media platforms that offer benefits to musicians. One of the best social-media outlets for new musicians seeking attention is YouTube. In this book, sound designer, producer, and teacher Gary Hiebner tells you everything you need to know to put YouTube to work for your music career, including creating your own YouTube channel, uploading content, communicating with your audience, and much more. You'll learn how to maximize your exposure and build your fan base--and you'll even learn how to make money from your videos. --
Format:
Electronic Resources
Relevance:
126784.3906
by
Hiebner, Gary.
Call Number
302.231 23
Publication Date
2014
Summary
Achieving success as a musician today requires talent, persistence, and a healthy dose of social media savvy. Budding musicians have always been faced with the task of getting the word out and attracting fans. Today, more than ever, much of that audience-building process happens online, and your chances of success grow as you master those specific social media platforms that offer benefits to musicians. One of the best social-media outlets for new musicians seeking attention is YouTube. In this book, sound designer, producer, and teacher Gary Hiebner tells you everything you need to know to put YouTube to work for your music career, including creating your own YouTube channel, uploading content, communicating with your audience, and much more. You'll learn how to maximize your exposure and build your fan base--and you'll even learn how to make money from your videos. --
Format:
Electronic Resources
Relevance:
126784.3750
by
Hiebner, Gary.
Call Number
302.231 23
Publication Date
2014
Summary
Achieving success as a musician today requires talent, persistence, and a healthy dose of social media savvy. Budding musicians have always been faced with the task of getting the word out and attracting fans. Today, more than ever, much of that audience-building process happens online, and your chances of success grow as you master those specific social media platforms that offer benefits to musicians. One of the best social-media outlets for new musicians seeking attention is YouTube. In this book, sound designer, producer, and teacher Gary Hiebner tells you everything you need to know to put YouTube to work for your music career, including creating your own YouTube channel, uploading content, communicating with your audience, and much more. You'll learn how to maximize your exposure and build your fan base--and you'll even learn how to make money from your videos. --
Format:
Electronic Resources
Relevance:
126784.3750
by
Zappavigna, Michele.
Call Number
306.44 23
Publication Date
2012
Summary
Social media such as microblogging services andsocial networking sites are changing the way people interact online and searchfor information and opinions. This book investigates linguistic patterns in electronic discourse, looking at online evaluative language, Internet slang, memes and ambientaffiliation using a large Twitter corpus (over 100 million tweets) alongsidespecialized case studies. The author argues that we are currently witnessing a cultural movement fromonline conversation to what can be termed 'searchable talk' - online talk wherepeople affiliate by making their discourse findabl.
Format:
Electronic Resources
Relevance:
126782.6016
by
ClickView (Firm)
Call Number
XX(307316.1)
Summary
Today, in our series finale, we're going to talk about the great white whale of navigating online information: your social media feed. Social media shapes both our online and offline behaviors from how we engage in communities and consume goods and services to influencing our thoughts and opinions.
Format:
Electronic Resources
Relevance:
126781.6563
by
Zappavigna, Michele, author.
Call Number
302.231 23
Publication Date
2018
Summary
"Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate the communicative functions of hashtags in relation to both language and images. This book is a follow up to Zappavigna's 2012 model of ambient affiliation, providing an extended analytical framework for exploring how affiliation occurs, bond by bond, in online discourse. It focuses in particular on the communing function of hashtags in metacommentary and ridicule, using recent Twitter discourse about US President Donald Trump as a case study. It is essential reading for researchers as well as undergraduates studying social media on any academic course"--
Format:
Electronic Resources
Relevance:
126777.4609
by
DiPietro, Jon.
Call Number
004.67802462 22
Publication Date
2012
Summary
Everyone knows about the rising phenomena of social media, but what does that have to do with you, the engineer? What about engineers looking for employment? And can you really push your consultancy business, publication, and more to establish your own personal brand? Do engineering companies really need social media? Social networks are both a blessing and a curse to the engineer and scientist. The blessings are apparent: the abundance of free applications and their increasing mobility and transportability. The curse is that creating interesting and compelling content on these user-driven systems is best served by right-brain skills. But most engineers and scientists are left-brain oriented, and have generally shunned the right-brain skills like graphic design and creative writing as being indulgent and time wasting. This new book shows you how to develop better "right brain" skills and apply them to social media like Facebook, Twitter, LinkedIn and others, where so much professional communication, marketing, promoting and even collaborative technical work is taking place today.
Format:
Electronic Resources
Relevance:
120279.3516
by
Franklin, Bob, 1949-
Call Number
302.2320941 21
Publication Date
1999
Format:
Electronic Resources
Relevance:
120272.7891
by
Stack, Laura.
Call Number
006.754 23
Publication Date
2013
Format:
Electronic Resources
Relevance:
114682.9375
by
Healey, Justin.
Call Number
302.231 22
Publication Date
2011
Summary
The rapid uptake of digital technologies has hugely impacted on the way we communicate, relate, learn, work, and spend our leisure time. Digital media literacy is the ability to access, understand and participate or create content using digital media. This ability is becoming integral to effective participation in the digital economy and Australian society. Those who do not adapt may fall victim to the 'digital divide' and be excluded. The 'digital revolution' has both positive and negative effects, which are explored in this timely book. On the positive side, people are increasingly being.
Format:
Electronic Resources
Relevance:
114681.7656
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