by
Dickman, Sharron.
Call Number
338.47910688 DIC
Publication Date
1999
Format:
Books
Relevance:
4.2840
by
Weaver, David B. (David Bruce)
Call Number
338.479194 WEA
Publication Date
2006
Format:
Books
Relevance:
4.1375
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by
Weaver, David B. (David Bruce)
Call Number
338.4791 WEA
Publication Date
2010
Summary
"... updated with recent industry and research developments and retains the thoroughness of content and application that has been established in the previous editions"--Back cover.
Format:
Books
Relevance:
4.0647
by
Weaver, David B. (David Bruce)
Call Number
338.4791068 WEA
Publication Date
2014
Format:
Electronic Resources
Relevance:
3.8831
Call Number
TR DVD 338.479194 SEL
Publication Date
2001
Summary
Each year, millions of tourists come looking for the quintessential "Aussie experience", but are they getting anything more than koalas, boomerangs and a shrimp on the barbie? This four part series takes an eye-opening and often droll journey behind the scenes of Australia's multi-billion dollar tourism industry. It reveals a world of ruthless marketing where canny entrepreneurs are determined to give visitors exactly what they want, whether it's a taste of Aboriginal culture, sandy beaches or a bush adventure. But how does it fit with reality and the image the nation has of itself?
Format:
Other
Relevance:
2.7229
by
Baricevic, Thomas.
Call Number
TR DVD 338.4791 AUS
Publication Date
2008
Summary
"Tourism is one of Australia?s key industries, contributing billions of dollars to our economy every year. In this program we take a look at the basic structure and make up of this vital area. We?ll examine the value of tourism in Australia; sources of international tourists and why they visit; international visitor types; where tourists visit in Australia; preferred tourist activities; and the challenges facing the industry now and in the future. Featuring expert input from Tourism Australia, this is an informative, up-to-date overview of our dynamic tourist industry." -- container.
Format:
Other
Relevance:
2.5774
by
Collins, Cath.
Call Number
TR DVD 338.479194 WHE
Publication Date
2007
Summary
"Tourism is a major economic force in Australia. It generates immense economic benefits and significant employment for communities but it can also have a severe negative impact when environmental and social considerations are not carefully planned for. To ensure a balanced and healthy sustainability, rigorous planning, development and management needs to occur. This program explores what those processes are and how they take account of many stakeholders. Featuring interviews with some of Australia's foremost tourism experts, this is an absorbing, richly illustrated and up-to-date examination of the issues vital to this powerful industry. Ideal as a foundation program for TAFE and tertiary students." -- container.
Format:
Other
Archived advertisement online "So where the bloody hell are you?" http://nla.gov.au/nla.arc-56943
Relevance:
1.9827
Call Number
ARC MENU YELLOW 617
Publication Date
2006
Format:
Books
Relevance:
0.4743
by
McKercher, Bob
Call Number
338.479194 MCK
Publication Date
1998
Format:
Books
Relevance:
0.3049
by
Video Education Australasia.
Call Number
TR DVD 338.479194 OUR
Publication Date
1992
Summary
Discusses the importance of international tourism to the Australian economy, by demonstrating the success of Sovereign Hill, the goldrush theme park at Ballarat.
Format:
Other
Relevance:
0.2366
by
ClickView (Firm)
Call Number
XX(302952.1)
Summary
Tourism contributes 3.9% of gross domestic product (GDP) of the Australian economy with almost $81 billion in consumption by tourists per annum ($21 billion by international tourists and $60 billion by domestic tourists). Therefore the value of the Australian tourism industry is significant and one that the government values greatly. The majority of Australia's international visitors originate from close by New Zealand, the United Kingdom, Japan and the United States of America. Destinations visited in Australia are inclined to be those located close to an international airport. A challenge for regional tourist destinations is to lure tourists from these arrival points into regional areas. Developing visitor profiles of tourists assists with marketing activities in the hope of increasing overall visitation and thus tourism expenditure.
Format:
Other
Relevance:
0.2212
by
Seidel, Paul.
Call Number
TR DVD 380.14591 UPS
Publication Date
2008
Summary
"The key to a successful, growing business is the ability of staff to successfully upsell products and services. But how do we do this? In this program we define a product, ask how a service differs from a product, examine the marketing concept and go through the process of upselling to add value and training staff to upsell. A valuable look at getting the most from products and services in this vital industry"--Container.
Format:
Other
Relevance:
0.2094
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