by
Dunung, Sanjyot P.
Call Number
658.022 22
Publication Date
2010
Summary
In the hard-fought business world, only one new business in 20 lives to see its fifth anniversary. Typical management books do not address the unique nuances of early-stage companies. Most entrepreneurial books often profile successful entrepreneurs or companies who are better known, which usually includes only the small percentage that achieve stratospheric success. Growing Your Own Business shares the secrets of long-term survival and success, detailing practical guidelines, and relevant "tales from the trenches" to help entrepreneurs tackle common concerns and obstacles. A welcome combination of first-person how-to advice and peer mentoring support, this comprehensive, essential resource book provides sound, battle-proven advice for developing effective sales and marketing strategies, managing employees, and navigating business cycles. Growing Your Own Business continues after the first book, Starting Your Own Business. This resource is designed to work as independent resource or integrate into business curriculums.
Format:
Electronic Resources
Relevance:
2.6254
by
Merchant, Kenneth A.
Call Number
658.422 22
Publication Date
2010
Summary
Corporate governance is one of the hottest topics in the business world now, as it always is in times of stress. Some of the recently discovered scandals and corporate failures can be traced back to corporate governance failures. Boards of directors must share some of the blame in many of the failures. Something was not working right, even in some boardrooms full of highly qualified individuals. Boards have been criticized for being too large or too small, for having members who are not independent or who lack the requisite knowledge, or for enabling "bad apple" directors who are inattentive, weak, and even self-serving, among other things. But that is not at all what this book is about. In this book we show how seemingly ideal boards, those with "best practice" size, composition, and structure, can still fail to provide good governance simply because they fall victim to problems inherent in all groups.
Format:
Books
Relevance:
0.1195
by
May, Gary L.
Call Number
658.4012 22
Publication Date
2010
Summary
"This book is about the fundamentals of strategic planning for the small business owner and his or her leadership team. Strategic planning is an essential process for every size business. While large businesses may have more resources and time to devote to strategic planning, small businesses have the advantage of being close to their stakeholders and the ability to move quickly"--Resource description page.
Format:
Electronic Resources
Relevance:
114678.5000
by
Berry, Timothy.
Call Number
658.83 22
Publication Date
2010
Summary
"This book, written by a 30-year veteran in planning, market research, and running a business, shows you how to educate your guesses with real world common sense, to make practical business forecasts, and to use them to manage your business better. While it goes through some of the more sophisticated techniques as well, its focus is on what people really use. The book includes cases, stories, examples, and real experience. Methodologies include customer poll, market share model, chain method, product life cycle, idea adoption, idea contagion, strategic interactive model, moving averages, weighting moving average, exponential smoothing, regression, and correlation. This is a book you'll use to run your business better"--Resource description page.
Format:
Electronic Resources
Relevance:
1.8016
by
Magaña, Angel.
Call Number
005.3 23
Publication Date
2010
Summary
Annotation SugarCRM is a popular customer relationship management system. It is an ideal way for small-medium business to try out a CRM system without committing large sums of money. Although SugarCRM is carefully designed for ease of use, attaining measurable business gains requires careful planning and research.<br /><br />This book will give you all the information you need to start using this powerful CRM system. It is the definitive guide to implementing SugarCRM. Whether you are wondering exactly what benefits CRM can bring or you have already learned about CRM systems but have yet to implement one or you're working with SugarCRM already, this book will show you how to get maximum benefit from this exciting product. It demonstrates how to install SugarCRM and also how to get the most out of it by customizing it and integrating CRM into your organization as per your needs.<br /><br />Focused on the needs of the enterprise, this book provides a solution-driven approach for both business and IT specialists to get the most from this powerful and popular Open Source application. It begins with a general discussion about CRM. You will then learn the benefits of such systems, and then explore SugarCRM and its unique value. You will then go through the guidelines for installing and making deployment selections that are set out alongside information for identifying, planning, and applying customizations. Training guidelines and ongoing administrative tasks will be discussed as you progress further into the book. A brief overview of SugarCRM 6.0 is provided at the end of the book.<br /><br />A complete guide to implementing SugarCRM including needs assessment, installing and using the software, training users, integrating with existing systems, and more.
Format:
Electronic Resources
Relevance:
0.1031
by
Mansfield, John.
Call Number
003.7 22
Publication Date
2010
Summary
This absorbing book provides a broad introduction to the surprising nature of change, and explains how the Law of Unintended Consequences arises from the waves of change following one simple change. Change is a constant topic of discussion, whether be it on climate, politics, technology, or any of the many other changes in our lives. However, does anyone truly understand what change is? Over time, mankind has deliberately built social and technology based systems that are goal-directed - there are goals to achieve and requirements to be met. Building such systems is man's way of planning for the future, and these plans are based on predicting the behavior of the system and its environment, at specified times in the future. Unfortunately, in a truly complex social or technical environment, this planned predictability can break down into a morass of surprising and unexpected consequences. Such unpredictability stems from the propagation of the effects of change through the influence of one event on another. The Nature of Change explains in detail the mechanism of change and will serve as an introduction to complex systems, or as complementary reading for systems engineering. This textbook will be especially useful to professionals in system building or business change management, and to students studying systems in a variety of fields such as information technology, business, law and society.
Format:
Electronic Resources
Relevance:
0.0816
by
Karmarkar, Uday S. (Uday Sadashiv)
Call Number
658.4038 22
Publication Date
2010
Summary
Most of the large economies in the world are already dominated by services. Developed countries are now also becoming information economies; the US is a case in point. The confluence of these trends means that information services are the largest part of the US and other developed economies, with others close behind. This evolution is being accompanied by a revolution: the rapid industrialization of information services. These developments have manifold consequences for the economy as a whole, as well as for productivity, trade, jobs, globalization and competition. At the sector level, many industries are undergoing massive changes in structure. There are also significant implications for management strategies and internal organizational structure for all firms. The Business and Information Technologies (BIT) project at UCLA Anderson is a global effort to track and assess these changes through GNP studies, surveys of business practice, and studies of key industry sectors.
Format:
Electronic Resources
Relevance:
0.0864
by
Phillips, Tim.
Call Number
158
Publication Date
2010
Summary
Bertrand Russell was an influential British philosopher and mathematician. The Conquest of Happiness, first published in 1930, was Russell's guide on how to live a happy life. Although it was 'of its time' it was also, certainly, ahead of its time. Russell's views were that true happiness could only be achieved through both personal thought and effort. These ideas made this book a true self help classic before self help even existed.
Format:
Electronic Resources
Relevance:
0.0990
by
Lee, Jen-shih.
Call Number
610.28 22
Publication Date
2010
Summary
This book is written for undergraduate and graduate students in biomedical engineering wanting to learn how to pursue a career in building up their entrepreneur ventures. Practicing engineers wanting to apply their innovations for healthcare will also find this book useful. The 21st century is the "Biotech Century" where many nations are investing heavily in biotechnology. As a result, tremendous business opportunities exist for biomedical engineering graduates who are interested in becoming successful entrepreneurs. However, many challenges await these entrepreneurs intending to invent safe and effective devices and drugs to prevent, diagnose, alleviate and cure diseases. In this publication, many examples of innovations in biomedical engineering are covered, from the conceptualization stage to successful implementation and commercialization. Part I teaches working and would-be biomedical engineers to assess how well their innovations and their team can succeed; Part II will guide budding entrepreneurs to launch their ventures to the point of pre-production models. Other important aspects like financing, negotiations, leading by example, manufacturing, marketing, venture and globalization are covered in Part III. Two concluding chapters, with excerpts from leaders in community, education and industries, touch on the growth and investment in biomedical engineering entrepreneurship.
Format:
Electronic Resources
Relevance:
0.0741
by
Kraten, Michael.
Call Number
658.4012 22
Publication Date
2010
Summary
"This book will focus on the fundamental steps of business planning within a managerial accounting framework, those being: (a) the business model, (b) volume and process flow, (c) product and service costing, (d) revenue and pricing, and (e) investment value. It will also use the core principles of risk management to address challenges that inevitably arise whenever situations fail to unfold according to plan."--Resource description page.
Format:
Electronic Resources
Relevance:
0.1132
by
Dunung, Sanjyot P.
Call Number
658.11 22
Publication Date
2010
Summary
"Growing Your Own Business shares the secrets of long-term survival and success, detailing practical guidelines and relevant 'tales from the trenches' to help entrepreneurs tackle common concerns and obstacles. A welcome combination of first-person how-to advice and peer mentoring support, this comprehensive, essential resource book provides sound, battle-proven advice for developing effective sales and marketing strategies, managing employees, and navigating business cycles. Growing Your Own Business continues after the first book, Starting Your Own Business. This resource is designed to work as independent resource or integrate into business curriculums."--Resource description page.
Format:
Electronic Resources
Relevance:
0.1414
by
Deutsch, Tracey.
Call Number
381.456413009730904 22
Publication Date
2010
Summary
In an examination of the history of food distribution in the United States, Deutsch demonstrates the important roles that gender, business, class, and the state played in the evolution of American grocery stores. She argues that the supermarket, that icon of postwar American life, emerged not from straightforward consumer desire for low prices and convenience, but through government regulations, women customers' demands, and retailers' concerns with financial success and control of the "shop floor."
Format:
Electronic Resources
Relevance:
0.1132
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