by
Lipinski, Daniel.
Call Number
328.730731 22
Publication Date
2004
Format:
Electronic Resources
Relevance:
67236.8438
by
Warner, Benjamin R., editor.
Call Number
324.9730932 23
Publication Date
2018
Summary
"This book will analyze the political communication content and effects of the 2016 election to assess the extent to which political polarization, gender dynamics, racial and regional division, hostility toward outgroups, incivility, and trends in political media explain and are explained by the 2016 election"--
Format:
Electronic Resources
Relevance:
37297.1953
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by
Wright, Lauren A., author.
Call Number
973.9309252 23
Publication Date
2016
Summary
"Award-winning author and White House insider Lauren A. Wright identifies, explains, and measures the impact of the expanding role of presidential spouses in White House and presidential campaign communications strategy with a focus on the Clinton, Bush and Obama administrations. Examines the First Lady's role of enhancing the president's public image and expanding public support for his policy agenda. Focuses on the communications and public relations role of presidential spouses. Analyzes every documented public speech made by a first lady since 1992. Includes interviews with many prominent former White House staff members, journalists, and presidential campaign strategists"--
Format:
Electronic Resources
Relevance:
1.3516
by
Masullo, Gina M., author.
Call Number
323.0420973 23
Publication Date
2020
Summary
"Drawing on in-depth interviews with a wide variety of Americans, this book answers two questions: How and why do we personally engage with elected officials online and offline? What influence does this personal political engagement have on our democracy?"--
Format:
Electronic Resources
Relevance:
1.3377
by
Selnow, Gary W.
Call Number
320.973 21
Publication Date
1998
Format:
Electronic Resources
Relevance:
1.0549
by
Houck, Davis W.
Call Number
330.9730916 21
Publication Date
2001
Format:
Electronic Resources
Relevance:
1.0535
by
Denton, Robert E., Jr.
Call Number
973.931092 23
Publication Date
2012
Format:
Electronic Resources
Relevance:
1.0401
by
Drew, Julie.
Call Number
320.973014 22
Publication Date
2010
Format:
Electronic Resources
Relevance:
1.0401
by
Tracy, Karen.
Call Number
320.973014 22
Publication Date
2007
Summary
Essays in the The Prettier Doll focus on the same local controversy: in 2001,a third-grade girl in Colorado submitted an experiment to the school science fair. She asked 30 adults and 30 fifth-graders which of two Barbie dolls was prettier. One doll was black, the other white, and each wore a different colored dress. All of the adults picked the Barbie in the purple dress, while nearly all of the fifth graders picked the white Barbie. When the student's experiment was banned an uproar resulted that spread to the national media.
Format:
Electronic Resources
Relevance:
1.0156
by
Alvarez, R. Michael, 1964-
Call Number
324.973092 22
Publication Date
1998
Summary
R. Michael Alvarez examines how voters make their decisions in presidential elections. He begins with the assumption that voters have neither the incentive nor the inclination to be well-informed about politics and presidential candidates. Candidates themselves have incentives to provide ambiguous information about themselves, their records and their issue positions. Yet the author shows that a tremendous amount of information is made available about presidential candidates. And he uncovers clear and striking evidence that people are not likely to vote for candidates about whom they know very little. Alvarez explores how voters learn about candidates through the course of a campaign. He provides a detailed analysis of the media coverage of presidential campaigns and shows that there is a tremendous amount of media coverage of these campaigns, that much of this coverage is about issues and is informative, and that voters learn from this coverage.
Format:
Electronic Resources
Relevance:
0.7103
by
Eshbaugh-Soha, Matthew, 1972-
Call Number
352.2360973
Publication Date
2011
Summary
"Modern presidents engage in public leadership through national television addresses, routine speechmaking, and by speaking to local audiences. With these strategies, presidents tend to influence the media's agenda. In fact, presidential leadership of the news media provides an important avenue for indirect presidential leadership of the public, the president's ultimate target audience. Although frequently left out of sophisticated treatments of the public presidency, the media are directly incorporated into this book's theoretical approach and analysis. The authors find that when the public expresses real concern about an issue, such as high unemployment, the president tends to be responsive. But when the president gives attention to an issue in which the public does not have a preexisting interest, he can expect, through the news media, to directly influence public opinion. Eshbaugh-Soha and Peake offer key insights on when presidents are likely to have their greatest leadership successes and demonstrate that presidents can indeed "break through the noise" of news coverage to lead the public agenda"--Publisher.
Format:
Electronic Resources
Relevance:
0.4480
by
Hendricks, John Allen.
Call Number
324.9730931 22
Publication Date
2010
Summary
"Communicator-in-Chief: How Barack Obama Used New Media Technology to Win the White House examines the precedent-setting role new media technologies and the Internet played in the 2008 presidential campaign that allowed for the historic election of the nation's first African American president. It was the first presidential campaign in which the Internet, the electorate, and political campaign strategies for the White House successfully converged to propel a candidate to the highest elected office in the nation."--Jacket.
Format:
Electronic Resources
Relevance:
0.4435
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