by
Kratz, Corinne Ann, 1953-
Call Number
305.8965 21
Publication Date
2002
Format:
Electronic Resources
Relevance:
44824.0742
by
Eshbaugh-Soha, Matthew, 1972-
Call Number
352.2360973
Publication Date
2011
Summary
"Modern presidents engage in public leadership through national television addresses, routine speechmaking, and by speaking to local audiences. With these strategies, presidents tend to influence the media's agenda. In fact, presidential leadership of the news media provides an important avenue for indirect presidential leadership of the public, the president's ultimate target audience. Although frequently left out of sophisticated treatments of the public presidency, the media are directly incorporated into this book's theoretical approach and analysis. The authors find that when the public expresses real concern about an issue, such as high unemployment, the president tends to be responsive. But when the president gives attention to an issue in which the public does not have a preexisting interest, he can expect, through the news media, to directly influence public opinion. Eshbaugh-Soha and Peake offer key insights on when presidents are likely to have their greatest leadership successes and demonstrate that presidents can indeed "break through the noise" of news coverage to lead the public agenda"--Publisher.
Format:
Electronic Resources
Relevance:
0.4480
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by
Houck, Davis W.
Call Number
973.917092
Publication Date
2003
Format:
Electronic Resources
Relevance:
0.2789
by
Moy, Patricia.
Call Number
302.230973 21
Publication Date
2000
Summary
Public opinion polls point to a continuing decline of confidence in the Presidency, court system, Congress, the news media, state government, public education, and other key institutions. Moy and Pfau examine the role of the media in the decline of the American public's confidence in democratic institutions.
Format:
Electronic Resources
Relevance:
0.0680
by
Dearing, James W.
Call Number
302.230973 22
Publication Date
1996
Summary
Agenda-Setting asks who sets the agenda that brings social problems into the public arena, on to the policy agenda and finally, to a change of policy. It provides important practical and theoretical insight into the agenda-setting process.
Format:
Electronic Resources
Relevance:
0.0495
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