by
Berger, Arthur Asa, 1933-
Call Number
302.230973 20
Publication Date
1995
Summary
This book takes the student step-by-step through the key theories in each area of mass communication including text, audience, media and production. An ideal text for undergraduate courses.
Format:
Electronic Resources
Relevance:
67230.1641
by
Warner, Benjamin R., editor.
Call Number
324.9730932 23
Publication Date
2018
Summary
"This book will analyze the political communication content and effects of the 2016 election to assess the extent to which political polarization, gender dynamics, racial and regional division, hostility toward outgroups, incivility, and trends in political media explain and are explained by the 2016 election"--
Format:
Electronic Resources
Relevance:
37297.1953
View Other Search Results
by
Wright, Lauren A., author.
Call Number
973.9309252 23
Publication Date
2016
Summary
"Award-winning author and White House insider Lauren A. Wright identifies, explains, and measures the impact of the expanding role of presidential spouses in White House and presidential campaign communications strategy with a focus on the Clinton, Bush and Obama administrations. Examines the First Lady's role of enhancing the president's public image and expanding public support for his policy agenda. Focuses on the communications and public relations role of presidential spouses. Analyzes every documented public speech made by a first lady since 1992. Includes interviews with many prominent former White House staff members, journalists, and presidential campaign strategists"--
Format:
Electronic Resources
Relevance:
1.3516
by
Masullo, Gina M., author.
Call Number
323.0420973 23
Publication Date
2020
Summary
"Drawing on in-depth interviews with a wide variety of Americans, this book answers two questions: How and why do we personally engage with elected officials online and offline? What influence does this personal political engagement have on our democracy?"--
Format:
Electronic Resources
Relevance:
1.3377
by
Sydnor, Emily, author.
Call Number
306.20973 23
Publication Date
2019
Summary
"The majority of Americans think that politics has an "incivility problem," and that the problem has only gotten worse. Research demonstrates that negativity and incivility in politics have been increasing since the 1980s. Citizens underestimate, however, the impact that this uncivil tide has on their own reactions to political media coverage and on their political behavior. While political scientists have pointed to positive and negative effects of uncivil political communication, they assume that these behavioral changes are similar across all individuals. This book complicates the relationship between incivility and political behavior by introducing a key individual predisposition--conflict orientation. Political psychologist Emily Sydnor argues that individuals experience conflict in different ways; some enjoy arguments while others are uncomfortable and avoid face-to-face confrontation whenever possible. Using six primary surveys and survey experiments, and supplementing with additional data, she examines the behavioral effects of the interaction between conflict orientation and incivility. Specifically, she argues that this interaction affects how citizens engage with politics and political information in three primary ways: an affective response, producing divergent emotional responses to uncivil messages; the information-search, where anxiety and anger lead the conflict-avoidant to seek out more of the very thing they want to avoid, more uncivil political media; and engagement, where the conflict-avoidant pull away from political activities like protests and calls to their Congressperson whereas the conflict-approaching jump in"--
Format:
Electronic Resources
Relevance:
0.3955
by
Dew, Andrea J., editor.
Call Number
070.449355020973 23
Publication Date
2019
Summary
While today's presidential tweets may seem a light year apart from the scratch of quill pens during the era of the American Revolution, the importance of political communication is eternal. This book explores the roles that political narratives, media coverage, and evolving communication technologies have played in precipitating, shaping, and concluding or prolonging wars and revolutions over the course of US history. The case studies begin with the Sons of Liberty in the era of the American Revolution, cover most wars in American history, and conclude with a look at the conflict against ISIS in the Trump era. Special chapters also examine how propagandists shaped American perceptions of two revolutions of international significance, the Russian Revolution and the Chinese Revolution. Each chapter analyzes its subject through the lens of the messengers, messages, and communications technology media to reveal the effects on public opinion and the trajectory and conduct of the conflict. The chapters collectively provide an overview of the history of American strategic communications that will interest scholars, students, and communications strategists.
Format:
Electronic Resources
Relevance:
0.3767
by
Hennessey, Matthew, 1973- author.
Call Number
305.2 23
Publication Date
2018
Summary
"N Zero Hour for Gen X, Matthew Hennessey calls on his generation, Generation X, to take a stand against tech-obsessed millennials, apathetic baby boomers, utopian Silicon Valley 'visionaries, ' and the menace to top them all: the soft totalitarian conspiracy known as the Internet of Things. Soon Gen Xers will be the only cohort of Americans who remember life as it was lived before the arrival of the Internet. They are, as Hennessey dubs them, 'the last adult generation, ' the sole remaining link to a time when childhood was still a bit dangerous but produced adults who were naturally resilient. More than a decade into the social media revolution, the American public is waking up to the idea that the tech sector's intentions might not be as pure as advertised. The mountains of money being made off our browsing habits and purchase histories are used to fund ever-more extravagant and utopian projects that, by their very natures, will corrode the foundations of free society, leaving us all helpless and digitally enslaved to an elite crew of ultra-sophisticated tech geniuses. But it's not too late to turn the tide. There's still time for Gen X to write its own future. A spirited defense of free speech, eye contact, and the virtues of patience, Zero Hour for Gen X is a cultural history of the last 35 years, an analysis of the current social and historical moment, and a generational call to arms.
Format:
Electronic Resources
Relevance:
0.3467
by
Price, Melanye T., author.
Call Number
973.932092 23
Publication Date
2016
Summary
Nearly a week after George Zimmerman was found not guilty of killing Trayvon Martin, President Obama walked into the press briefing room and shocked observers by saying that "Trayvon could have been me." He talked personally and poignantly about his experiences and pointed to intra-racial violence as equally serious and precarious for black boys. He offered no sweeping policy changes or legislative agendas; he saw them as futile. Instead, he suggested that prejudice would be eliminated through collective efforts to help black males and for everyone to reflect on their own prejudices. Obama's presidency provides a unique opportunity to engage in a discussion about race and politics. In The Race Whisperer, Melanye Price analyzes the manner in which Barack Obama uses race strategically to engage with and win the loyalty of potential supporters. This book uses examples from Obama's campaigns and presidency to demonstrate his ability to authentically tap into notions of blackness and whiteness to appeal to particular constituencies. By tailoring his unorthodox personal narrative to emphasize those parts of it that most resonate with a specific racial group, he targets his message effectively to that audience, shoring up electoral and governing support. The book also considers the impact of Obama's use of race on the ongoing quest for black political empowerment. Unfortunately, racial advocacy for African Americans has been made more difficult because of the intense scrutiny of Obama's relationship with the black community, Obama's unwillingness to be more publicly vocal in light of that scrutiny, and the black community's reluctance to use traditional protest and advocacy methods on a black president. Ultimately, though, The Race Whisperer argues for a more complex reading of race in the age of Obama, breaking new ground in the study of race and politics, public opinion, and political campaigns
Format:
Electronic Resources
Relevance:
0.3006
by
Tyma, Adam W., 1973- editor.
Call Number
394.130973 23
Publication Date
2017
Summary
The contributors of this collection explore various aspects and questions surrounding craft beer culture from perspectives of business, gender, community-building, branding, and culture.
Format:
Electronic Resources
Relevance:
0.0615
by
McCauley, Michael P., 1958-
Call Number
384 23
Publication Date
2016
Format:
Electronic Resources
Relevance:
0.0544
by
Lacy, Gary.
Call Number
362.8392808996073 23
Publication Date
2014
Summary
First published in 1999. Routledge is an imprint of Taylor & Francis, an informa company.
Format:
Electronic Resources
Relevance:
0.0539
by
Borum Chattoo, Caty author
Call Number
792.76 23
Publication Date
2020
Summary
"The contemporary intersection of comedy and social justice is embodied in the voices of comedians who are saying something serious about the world they inhabit while they make us laugh. But it also resides in the actions of social justice advocates who embrace comedy's artistic ability to grab and hold attention, to persuade and mobilize, to focus a critical lens on injustice, to humanize, and to allow optimism into seemingly hopeless social problems. Through rich case studies, audience research, and interviews with comedians and social justice leaders and strategists, A Comedian and an Activist Walk into a Bar: The Serious Role of Comedy in Social Justice explains how comedy--both in the entertainment marketplace and leveraged as cultural strategy--can engage audiences with issues such as global poverty, climate change, immigration, and sexual assault, and how activists work with comedy to reach and empower publics in the networked, participatory digital media age"--Provided by publisher
Format:
Electronic Resources
Relevance:
0.0516
Limit Search Results
Narrowed by: