by
Simon, Phil, author.
Call Number
651.7 SIM
Publication Date
2015
Summary
Get your message across the right way with clear communication Message Not Received provides the tools and techniques that make an effective writer and public speaker. Particularly on topics related to data and technology, effective communication can present a challenge in business settings. This book shows readers how those challenges can be overcome, and how to keep the message from getting lost in the face of mismatched levels of knowledge, various delivery media, and the library of jargon that too often serves as a substitute for real, meaningful language. Coverage includes idea crystallization, the rapidly changing business environment, Kurzweil's law of accelerating change, and our increasing inability to understand what we are saying to each other. Rich with visuals including diagrams, slides, graphs, charts, and infographics, this guide provides accessible information and actionable guidance toward more effectively conveying the message. Today, few professionals can ignore the tsunami of technology that permeates their lives, advancing far more rapidly that most of us can handle. As a result, too many people think that successful speaking means using buzzwords, jargon, and invented words that sound professional, but don't actually communicate meaning.
Format:
Books
Relevance:
147308.1563
by
Conaway, Roger N.
Call Number
658.45 23
Publication Date
2012
Summary
Communication in Responsible Business sets the stage for social, environmental, and ethical business. These topics have risen to the forefront for many businesses and communication of them has become crucial to business success. This book offers an extensive toolbox of the most effective instruments for communicating social, environmental, and ethical business to a variety of stakeholders. Each chapter covers specific situations for communicating responsible business. We provide examples of social and cause-related marketing, sustainability reporting, issues-and crisis communication, the use of vision, mission statements and codes, and web-based stakeholder communication. The book gives practitioners hands-on concepts and actual illustrations. Chapter cases provide rich practical coverage and translate concepts to solutions for day-to-day business realities.
Format:
Electronic Resources
Relevance:
142631.1719
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by
Cole, Jason.
Call Number
371.334 23
Publication Date
2011
Format:
Electronic Resources
Relevance:
104168.5156
by
Terk, Natasha.
Call Number
658.452 23
Publication Date
2014
Format:
Electronic Resources
Relevance:
2.3576
Call Number
004.6 23
Publication Date
2012
Format:
Electronic Resources
Relevance:
0.4054
by
MacRae, Paul, 1946-, author.
Call Number
808.06665 MAC
Publication Date
2015
Format:
Books
Relevance:
0.4041
by
Goodman, Michael B., 1949-
Call Number
658.45 23
Publication Date
2012
Summary
The communication professional in a Fortune 500, multi-national corporation today faces the challenges of a rapidly changing global economy, a revolution in communication channels fueled by the Internet, and a substantially transformed understanding of what a 21st century corporation stands for. This book investigates these forces and the specific communication challenges that they pose for the global corporation. Examining these forces and how they are interrelated should offer insights and strategies for students of the corporate communication discipline and business leaders to help them deploy effective communication as a strategic business asset in the contemporary global economy. This book focuses on the process of communication in a corporate context; and explores, analyzes, integrates, and applies the theory, practice, and functions of corporate communication. The combination of a theoretical framework for understanding how these forces influence corporate communication with practical guidelines for effective communication within this framework will also be of value to practitioners as well as students of the communication discipline.
Format:
Electronic Resources
Relevance:
0.3820
Call Number
006.7 23
Publication Date
2011
Format:
Electronic Resources
Relevance:
0.3353
by
Heller, Steven.
Call Number
808.066741 23
Publication Date
2012
Summary
"For designers, writing and research skills are more necessary than ever before, from the basic business compositions to critical writing. In this competitive climate, designers are routinely called upon to make words about the images and designs they create for clients. Writing about design is not just "trade" writing, but should be accessible to everyone with an interest in design. This book is a complete, introductory guide to various forms of research and writing in design--and how they explain visuals and can be visualized. These pages address communication on various levels and to all audiences:- Designers to Designers- Designers to Clients- Designers to the Design-literate- Designers to the Design-agnosticBeing able to express the issues and concerns of the design practice demands facts, data, and research. With Writing and Research for Graphic Designers, you'll learn how to turn information into a valuable asset-- one of the key talents of the design researcher"--
Format:
Electronic Resources
Relevance:
0.3346
by
Stack, Laura.
Call Number
808.066651 22
Publication Date
2013
Format:
Electronic Resources
Relevance:
0.3079
by
Forsyth, Patrick, author.
Call Number
658.45 23
Publication Date
2011
Format:
Electronic Resources
Relevance:
0.3041
by
Varner, Iris.
Call Number
303.482 VAR
Publication Date
2011
Format:
Books
Relevance:
0.2652
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