by
Watt, David C., 1951-
Call Number
658.456 WAT
Publication Date
1998
Format:
Books
Relevance:
126772.5703
by
Van der Wagen, Lynn, author.
Call Number
658.456 VAN
Publication Date
2018
Format:
Books
Relevance:
98200.9688
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by
Van der Wagen, Lynn.
Call Number
338.4791 VAN
Publication Date
2010
Format:
Books
Relevance:
0.1701
by
Woodside, Arch.
Call Number
338.479105
Publication Date
2007
Summary
The seven executive training exercises in tourism in this e-book form an important step towards developing a library of executive training exercises with solutions in tourism management. While in real-life problems and opportunities do not come with an explicit list of options to select from, the view adopted in developing these training exercises is that creating tourism management stories describing dilemmas with explicit options is a useful learning method located between lecturing and learning from case study without explicit options. The novice benefits from considering a list of explicit
Format:
Electronic Resources
Relevance:
0.1270
by
Van der Wagen, Lynn.
Call Number
658.456 VAN
Publication Date
2010
Format:
Books
Relevance:
0.1225
by
Morgan, Michael.
Call Number
910.68
Publication Date
2010
Summary
People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way to remain competitive in markets where globalisation and technology have turned products and services into commodities. This book draws together academic and practitioner insights into the consumer experience by combining the perspectives of the tourist consumer with that of experience managers, supported by examples from tourism, leisure, hospitality, sport and event contexts. With contributions from established and emerging international scholars, it is organised into three sections: understanding experiences, researching experiences and managing experiences. It aims to provide students, researchers and managers with a stimulating overview of the current research and managerial issues in the field and as well as a resource to guide their further reading.
Format:
Electronic Resources
Relevance:
0.0990
by
Holmes, Kirsten.
Call Number
338.47910683
Publication Date
2012
Summary
Recent years have seen an explosion in research on tourism volunteering. Volunteers are an essential part of tourism, whether they are volunteering in their local museum, at a sporting mega-event, as an airport ambassador, or travelling the global as a volunteer tourist. Managing Volunteers in Tourism reviews the latest research to highlight the key management issues and relate them to the tourism volunteering context. It includes previously under-researched forms of tourism volunteering such as meet-and-greeters, surf life-savers, conservation, festival, and information centre vol
Format:
Electronic Resources
Relevance:
0.0921
by
Gursoy, Dogan.
Call Number
338.4791 GUR
Publication Date
2020
Format:
Electronic Resources
Relevance:
0.0864
by
Marinov, Vasil P., editor.
Call Number
338.4791 23
Publication Date
2018
Summary
This book presents significant theoretical and empirical studies of various aspects of hospitality and tourism from the perspetives of both tradition and innovation. With thirty-nine contributors from Bulgaria, Croatia, Indonesia, Italy, Portugal, Slovenia, Switzerland, Turkey, and the USA, if offers a collection of recent regional and marketing studies. The first part is dedicated to traditional tourism and hospitality issues ranging from tourism policy and planning and management practices, through cultural even marketing to the need for more intercultural communication. Special attention is paid to new developments in specialised types of tourism and specific tourist destinations. The second part of the book deals with new developments in the tourism industry offering a range of chapters on new technologies and techniques, the modern concept of urban and city tourism development and specific new and innovative tourism types and products--back cover.
Format:
Electronic Resources
Relevance:
0.0816
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