Food and wine festivals and events around the world : Development, management and markets / C. Michael Hall and Liz Sharples.

ISBN:

9781138171725

Title:

Author:

Hall, Colin Michael, 1961-, author.

Personal Author:

Hall, Colin Michael, 1961-, author.

Publication Information:

London : Routledge, 2016.

Physical Description:

351 pages : colour illustrations ; 24 cm.

Contents:

Machine generated contents note: pt. I Context -- 1.Food events, festivals and farmers' markets: An introduction / Liz Sharpies -- 2.Food events and the local food system: Marketing, management and planning issues / Liz Sharpies -- 3.From haggis to high table: A selective history of festival and feast as mirrors of British landscape and culture / Ian D. Rotherham -- pt. II Food Events and Festivals -- 4.Conceptualizing festival-based culinary tourism in rural destinations / Xinran Y. Lehto -- 5.Case study on the use of Scottish food events in promoting Scottish tourism and food / Wendy Barrie -- 6.Food and wine festivals: Stakeholders, long-term outcomes and strategies for success / Anne-Marie Hede -- 7.Ludlow Marches Food and Drink Festival / Howard Lyons -- 8.Food and wine events in Tasmania, Australia / Dirk Reiser -- pt. III Wine and Drink Festivals -- 9.Apples, cider and celebration / Liz Sharpies --

Contents note continued: 10.Segmenting wine festival visitors using their personal involvement with wine / Sally Linton -- 11.Beer festivals: A case study approach / Liz Sharples -- 12.Wine connoisseurs or curious tourists? The participants in wine festivals / Meg Houghton -- pt. IV Farmers' Markets -- 13.The authentic market experience of farmers' markets / Liz Sharples -- 14.Connecting farmers' markets and tourists in New Brunswick, Canada / Lee Jolliffe -- 15.From sake to sea urchin: Food and drink festivals and regional identity in Japan / David J. Telfer -- 16.The Airey's Inlet Farmers' Market: Where the coast meets the ranges / Anne-Marie Hede -- 17.Farmers' markets as events for local cultural consumption: The Otago Farmers' Market (Dunedin, New Zealand) explored / David Scott -- 18.Case study: The tale of three markets / Jane F. Eastham -- pt. V Conclusions -- 19.Food festival research methods and approaches / Howard Lyons --

Contents note continued: 20.Future issues and trends: Food events, festivals and farmers' markets / Liz Sharples.

Subject Term:

Food -- Marketing.

Wine tourism.

Festivals -- Marketing.

Farm produce -- Marketing.

Tourism -- Marketing.

Added Author:

Sharples, Liz,

Format:

Books

Publication Date:

2016

Publication Information:

London : Routledge, 2016.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
338.4791 HAL	Book	1	Standard shelving location	Searching... Unknown

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Summary

Food and Wine Festivals and Events Around the World is a pioneering text that recognises the importance of this rapidly growing aspect of the tourism industry. Food and wine festivals and events play a significant role in rural and urban development and regeneration and the impacts of these events can be far ranging at a social, political, economic and environmental level. This innovative book recognises the development of food and wine festivals as a part of regional and national tourism strategies and uses international case studies to illustrate practice and contextualise theory. Bringing together an international contributor team of experts, this is the first book to study this profitable and expanding area of the tourism industry and provides a unique resource for those studying in the fields of tourism, event management and culinary arts.