The first book to present a new conceptual framework which offers an initial explanation for the continuing and rapid success of such 'disruptive innovators' and their effects on the international hospitality industry. It discusses all the hot topics in this area, with a specific focus on Airbnb, in the international context.

This is the first book to give recognition to this distinct, economically important and expanding form of tourism business by, bringing together recent and international research on this common form of commercial tourism accommodation.

An approachable, accessible student introduction for those studying hotel and hospitality management and hospitality studies more generally.

Dubai's economic growth in recent years is closely aligned with tourism development and following a successful bid to host Expo 2020, its hospitality and tourism industry faces a new set of opportunities and challenges. Specifically, what does the industry need to do in order to prepare for this significant event? The editors of this e-book and their team of industry practitioners and hospitality education professionals draw on local experience and expertise to provide a detailed response. This is not only a ""must read"" for stakeholders in Dubai but for all cities preparing to host a mega ev

Destination marketing relies on planning, organisation, and successful strategies and tactics. Tourism Planning and Destination Marketing provides an in-depth understanding of the tourism marketing environment, including destination branding, distribution channels, etourism, digital media, and sustainable and responsible tourism practices.