by
Okumus, Fevzi.
Call Number
338.4791
Publication Date
2015
Summary
This ebook investigates the following: trends in hospitality management research; customer loyalty in the hospitality industry; transitioning loyalty programmes; talent management and work-life balance: serive quality in China's hospitality and tourism industry; and sustainability issues and hospitality and tourism firms' strategies.
Format:
Electronic Resources
Relevance:
0.3536
by
Okumus, Fevzi.
Call Number
647.94 OKU
Publication Date
2014
Summary
This ebook on contemporary hospitality research addresses key issues and challenges in the hospitality and tourism field. Written by leading scholars in the hospitality and tourism field to contribute it: addresses productivity, quality and relationship marketing in service operations; explains and synthesizes major services operations research foci from the past century; presents a critical review of the human resources management (HRM) research in the generic HRM and the hospitality fields; evaluates the evolution of hospitality marketing research over the last 25 years and illustrates how t
Format:
Electronic Resources
Relevance:
0.3283
View Other Search Results
by
Okumus, Fevzi.
Call Number
338.4791
Publication Date
2014
Summary
The topic of this ebook was particularly chosen because of the importance of ethical and sustainability issues and concerns related to the hospitality and tourism industry in China during the past 30 years. The authors from the worldwide locations such as the USA, UK, New Zealand, Hong Kong, Macau, Taiwan, and Chinese mainland have contributed their innovative views significantly to the discussion. Most of the issues and concerns discussed in the chapters included in this ebook are generally related to the hospitality and tourism industry globally. In this ebook, the audience can view ethical
Format:
Electronic Resources
Relevance:
0.2988
Call Number
647.068 23
Publication Date
2015
Summary
New Perspectives in Hospitality Management is a unique collection of articles that represent the very highest level of scholarship in the sphere of hospitality research. The articles published in this collection identify some emergent themes that have subsequently established themselves as key trends among academics in the field.
Format:
Electronic Resources
Relevance:
0.2475
Limit Search Results
Narrowed by: