Cover image for Successful proposal strategies for small business : using knowledge management to win government, private sector, and international contracts / Robert S. Frey.
Successful proposal strategies for small business : using knowledge management to win government, private sector, and international contracts / Robert S. Frey.
ISBN:
9781580535564
Title:
Successful proposal strategies for small business : using knowledge management to win government, private sector, and international contracts / Robert S. Frey.
Author:
Frey, Robert S.
Personal Author:
Edition:
3rd ed.
Publication Information:
Boston : Artech House, ©2002.
Physical Description:
1 online resource (xix, 533 pages) : illustrations.
Series:
Artech House professional development and technology management library
Contents:
Competitive proposals and small business -- From set-asides to full and open competition -- Small business constraints -- Maximizing small business strengths -- SBIR and STTR programs -- Organizing your company to acquire new business -- Effective strategic and mission planning -- Converting knowledge into proposal success -- KM benefits proposal development -- Internal and external clients: looking at clients in a whole new way -- Strategic partnering and subcontracting opportunities -- Subcontracting opportunities and pathways to success -- Critical success factors -- Specific strategies for achieving subcontracts -- Becoming part of a governmentwide acquisition contract (GWAC) team -- Streamlined delegation of authority process -- How mentor-protege programs can help your business -- Marketing to and with your clients -- More than just selling -- Transactions are personal--people buy from people -- Listen to your client -- Infuse marketing intelligence into your proposal -- Intelligence gathering and analysis techniques -- Call plans -- Maintain management visibility on your contracts -- Project managers as client managers -- Commercial off-the-shelf acquisition -- Pursuing firm-fixed-price and invitation-for-bid opportunities -- Using the request for information and the request for comment as valuable marketing tools -- Standard Form 129s and contractor prequalification statements -- Ethics in marketing and business development -- Advertising, trade shows, and high-impact public relations -- Requests for proposals.
Local Note:
eBooks on EBSCOhost
Format:
Electronic Resources
Electronic Access:
Click here to view
Publication Date:
2002
Publication Information:
Boston : Artech House, ©2002.