| 1 Magic Keys To Making More Money In the Restaurant Business |
| How to Set Objectives for Maximum Profit |
| How to Develop a Plan Around Profit |
| How to Use Today's Tools to Communicate your Profit Goals |
| Why You Should Not Overlook Your Intuition |
| How to Make the Best Use of Your Time |
| How Smart Sales Promotion Pays Off Big |
| The Great Ates |
| 2 How To Plan, Choose, And Design Menus To Bring in Bigger Dollars |
| Why and How the Menu Decision Drives the Restaurant |
| What to Consider When Designing the Menu |
| Using Menu Support Materials to Successfully Execute Your Menu Day In and Day Out |
| How to Communicate Your Menu To Your Staff and Build Consumer Loyalty |
| How the Purchasing/ Receiving/ Storing Cycle Affects Menu Success |
| How Special Menus Can Bring In Extra $$ |
| How to Decide Whether to have Special Lunch and Dinner Menus or One All-Day Menu |
| Special Needs of Disabled and Handicapped Guests |
| Other Considerations for Menu Planning |
| 3 Money-Making Secrets of Food Production |
| How to Use Standard Recipes to Stabilize Your Food Cost |
| Where to Find Standard Recipes--and How to Develop Them for Your Restaurant |
| How to Schedule Production--and Save Money By Doing It Right |
| How Checklists Can Help You Avoid Problems |
| 4 How To Buy Food Right For Maximum Profits |
| The Advantages of Having Purchase Specifications |
| Useful Tips on Purchase Specifications |
| The Benefeits of Maintaining Good Records |
| Efficiently Storing Your Food and Supplies |
| How Proper Handling of Food Saves Money |
| Keeping In Line With Sanitation Requirements |
| Food Safety and the Effects of Foodborne Illness |
| Inventory Control Methods That Work |
| Checklist for Purchasing |
| Checklists for Receiving |
| Checklist for Storage |
| Checklist for Issuing |
| 5 How To Get More And Better Work From Your Employees |
| Five Reasons for High Staff Turnover |
| How Best to Interview Propective Employees |
| How to Develop a Succesful Training Program |
| Better Employer-Employee Relations |
| How Well-Groomed and Smartly Attired People Can Increase Sales |
| Developing a Personal Policy Manual Chapter |
| 6 How To Get Service Help To Do Such A Great Job That Repeat Business Is Guaranteed |
| How to Make Your Plates More Attractive |
| How to Organize an Effective Service Staff |
| Surefire Techniques That Turn Servers Into Sellers |
| How to Market Your Wine for Bigger Profits |
| Why Good Service Doesn't Stop When the Meals Does |
| 7 Hidden Gold In Your Cocktail Lounge |
| There Important Aspects of Internal ControlKey Ways to Keep Track of Your Inventory |
| Establishing the Right Prices |
| How to Set Up House Rules for Employees and Patrons |
| Controlling Cash and Charge Sales |
| Invenntory Control |
| 8 Internal Control: How To Keep Track Of All Your Money |
| Keeping Good Records |
| How to Develop an Operating Budget |
| Analyzing Sales and Costs |
| Analyzing Sales and Costs |
| Analyzing Labor Costs |
| 9 How To Increase Your Profits By Staying On Top Of Changes In The Marketplace |
| How to Turn Negative Changes Into Positive Ones |
| Where to Find Out About Changes |
| How to Cash in on Changes |
| 10 How To Simplify Remodeling Or Expansion Plans |
| A Pre-Expansion CheklistStay on Top of Changes |
| Developing Financial Data on the Profitability of a New Restaurant |
| Where to Find Good Management People to Staff an Additional Restaurant |
| How to Succeed and Expand as an Absentee Owner |
| How to Get Started on an Actual Expansion Program |
| How to Analyze the Franchise Alternative |
| The Advantages of Consulting Professionals |
| 11 How To Make Advertising And Promotion Dollars Pay Off For You |
| How Much Should You Budget for Preopening Adversting? How to Select an Advertising? How to Select an Adversting Agency |
| How to Slect an Adversting Agency |
| How to Promote Your Restaurant |
| Sales Promotion Techniques |
| 12 How To Get top Benefit From Tax Saving And Shelters, And Build Finacial Security |
| How your Restaurant May Be Able to Pay Your Living Expeness--Tax Free; How Your |
| Restaurant May Be Able to Pay Your Living Expeneses--Tax Free |
| How to Set Things Up So the Restaurant Pays Personal Medical Bills |
| How a Restaurant Can Pay the Owner's Life Insurance Premiums |
| How to Get a Big Tax Break for Supporting Your Parents--Even Through They're Not Your Dependents |
| How Putting Your Spouse on the Payroll Can Pay Off in Thousands of Dollars in Extra Deduction |
| How to Nail Down Top Tax Deductions When You Take Your Spouse Along on a Convention or Business Trip |
| Some Dollar-Saving Write-Offs Restaurant Owners Commonly Overlook |
| Why Leasing Property to Your Restaurant May Be a Good Way to Nail Down Tax-Sheltered Profits Creative Lease Setup Leads to Bigger Deductions |
| How to Put Money Into Your Restaurant Now So You Can Get a Tax-Free Repayment Later |
| How to Avoid a Government Hassle |
| How the Tax Law Help You Get the Money You Need to Open Another Restaurant |
| How You Can Write Off the Cost of Checking Up on Your Competition |
| How a Restaurant May Be Able to Give Employees Bigger Paychecks at No Extra Cost |
| Why Refresher Courses Have Built-in Tax Savings |
| How to Make Sure the Restaurant Gets the Benefits of a Corporate Setup |
| Organizing a Restaurant Corporation |
| How to Operate a Corporation |
| How to Use a Well-Drawn Corporate Minute Book to Eliminate Risks in the Incorporated Pocketbook |
