Front Cover; Table of contents; Preface; Acknowledgements; Organizing committee; Hospitality management; Service failure recovery in the restaurant industry: A proposed methodology using experimental-based design; Students' satisfaction towards the counter service quality at university accommodation in UiTM, Shah Alam, Malaysia; Queuing management: Installation of distractions towards customer satisfaction; Proactiveness approach towards independent restaurant performance; Perceive quality, memorable experience and behavioral intentions: An examination of tourists in National Park

Student satisfaction towards Caffé GiuntoValue of services: The psychology of queuing satisfaction; The outcomes of minimum wage implementation in Langkawi hotels; Effects of Perceived Supervisor Support (PSS) towards employees' intention to leave a job; Modelling Importance Performance Analysis (IPA) to improve service quality of luxury hotels; Work variables and work-family conflict: How does it affect the hotel managers in Malaysia?; The influence of Entrepreneurial Orientation (EO) on restaurant business performance

Emotional labor and job performance: A case study of receptionists in Carlton Holiday Hotel and Suite, Shah Alam, SelangorThe effect of physical environment on behavioral intentions through emotions: A case of five star beach resorts in Langkawi, Malaysia; The intention of Malay restaurant operators to adopt Mamak restaurant strategies; A preliminary study of the relationship between Oneworld perceived value and passenger satisfaction; Hospitality & tourism marketing; Internet marketing in promoting cross-border healthcare in Malaysia

Hotel loyalty program rewards and customers intention to enrollThe influence of Islamic marketing mixes upon Shariah compliant hotel in Malaysia: From the managerial views; Destination loyalty among international tourists: The effect of destination marketing; Profiling the effective marketing mix on purchase intention in Malay Spa; Exploring hotel loyalty program challenges in establishing loyalty: A case study of Malaysia city hotel; Constructing a brand for rural tourism destination: Hard and soft factors attractions; Tourism management

Challenges of seaweed community-based homestay programme in Sabah, Malaysian BorneoBehavioural intention of tourists in conceptual age: 'Four season of Middle East'; Responsible tourism: Do the practices contribute towards better life?; Exploring the Islamic and halal tourism definition; An investigation of responsible tourist behaviours and travel experiences; Episodic Volunteering in event tourism: What makes episodic volunteers to bounce back?; Assessing level of accessibility for development of Malay traditional craftsmanship as an attraction in Melaka

Syariah spa tourism in Malaysia: Some preliminary facets