Cover image for Food truck business [electronic resource] : step-by-step startup guide / The Staff of Entrepreneur Media.
ISBN:
9781613083147
Title:
Food truck business [electronic resource] : step-by-step startup guide / The Staff of Entrepreneur Media.
Author:
The Staff of Entrepreneur Media.
Publication Information:
New York : Entrepreneur Press, 2015.
Physical Description:
1 online resource (1462 p.)
Series:
StartUp Guides
General Note:
Description based upon print version of record.
Contents:
Preface; Chapter 1: From Hot Dog Wagons to Bustaurants; The History of Mobile Food; The Industry Is Booming; The Benefits of Mobile Food; The Increase in Mobile Food Businesses; Goin' Mobile: Your Options; Food Kiosks; Food Carts and Concession Trailers; Food Trucks; Gourmet Food Trucks; The Mobile Catering Business; Bustaurants; Your Customers; The Breakfast Club; The Lunch Bunch; Tastes for Tourists and Attendees; The Late Nighters; Chapter 2: Planning a Business; Are You Hungry?

Do You Have the Drive? Do You Have the Skills?; Marketing; Customer Service; Multitasking; Food Knowledge; The Ability to Try New Things (and Be Creative); Repair Skills; New Media Skills; Stamina; Number Skills; Can You Compete?; Business Goals; Part-Time Business; Full-Time Business; Extension of a Current Business; Inroads to a Restaurant; The Business Plan; Chapter 3: What's On the Menu?; Planning Your Mobile Menu; The Next Step; Menu Ideas; The Basics; Gourmet Delights; Ethnic Favorites; Desserts; Beverages; Buying Your Foods and Ingredients; Wholesale Food Distributors; Manufacturers

Local and Regional SuppliersGreenmarkets and Farmers Markets; Food Cooperatives; Shopping Clubs; Chapter 4: What's Off the Menu?; Carts; Used Carts; Kiosks; Food Trucks; Mobile Catering Trucks; Bustaurants; Retrofitting; Plan Carefully-Have a Design in Mind; Where Do Food Trucks and Carts Sleep?; Taking Care of Your Vehicle; Chapter 5: Can I Park Here? Licenses, Regulations, and Points of Sales; Licenses and Permits; Take New York City; Playing It Safe; Application Process Prerequisites; Business Permits; Vehicle Licensing; Zoning, Parking, and Other Considerations

Location, Location, LocationScouting Around and Staging; Lending a Helping Hand; Chapter 6: The Work Environment: Commercial Kitchens, Cleaning, and Hiring Help; The Commissary or Commercial Kitchen; Finding a Commercial Kitchen; What You Need to Know about Commercial Kitchens; Other Options; Health and Safety First; Become Dedicated to Cleaning; Establish a Plan; Vehicle Presentation; Hiring Help; Hiring a Chef; Finding Good Help; Finding Applicants; Interviews; Job Description; You're Hired; Rules and Policies; Taxes; FICA

Chapter 7: If You Park It, They Will Come-or Not: Marketing, Promotion, and PricingWhat's In a Name?; Searching for Business Names; Registering Your Business Name; Vehicle Design; The Concept; Vehicle Wraps; Your Logo; Menu Design; Social Media; Websites and Phone Apps; Your Website; Designing Your Website; Web Layout and Design; Establishing an Online Presence; Marketing and Promotional Ideas; Giveaways; Contests; Word-of-Mouth Marketing; Attending or Staging Local Events; Advertising and Sponsorships; Customer Relations: Service with a Smile; Public Relations

Chapter 8: Mobile Event Catering
Format:
Electronic Resources
Electronic Access:
Click here to view book
Publication Date:
2015
Publication Information:
New York : Entrepreneur Press, 2015.