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Global mobile [electronic resource] : applications and innovations for the worldwide mobile ecosystem / edited by Peter A. Bruck and Madanmohan Rao.
ISBN:
9781573877923
Title:
Global mobile [electronic resource] : applications and innovations for the worldwide mobile ecosystem / edited by Peter A. Bruck and Madanmohan Rao.
Author:
Bruck, Peter A. (Peter Aurelius), 1950- editor.
Publication Information:
Medford, New Jersey : Information Today, Inc., ©2013.
Physical Description:
1 online resource (xi, 620 pages) : illustrations
Contents:
1. Mobile and megatrends / Tomi Ahonen -- 2. The psychology of mobile technologies / Pamela B. Rutledge -- 3. Mobile theories and frameworks / Yi-Fan Chen -- 4. Digital gemeinschaft, the control revolution, and technologies of social mediation / Rich Ling -- 5. Competition and the evolution of mobile markets / Chetan Sharma -- 6. The business of mobile in Japan / Lawrence 'Lars' Cosh-Ishii, Mobikyo -- 7. Mobile web design strategies / Janine Warner -- 8. Mobile spectrum : overcoming challenges of scarcity / Lynne Gallagher -- 9. Mobile health / Patricia Mechael, Ada Kwan, and Dayle Kern -- 10. Mobile education / Jon Mason -- 11. Mobile phones and journalism / Stephen Quinn -- 12. The mobile media experience / Xu Xiaoge -- 13. Mobile entertainment : the world is overflowing with screenagers! / Ralph Simon -- 14. Mobile value-added services / Sanjay Uppal -- 15. Mobile workforce : the rise of the mobilocracy / iPass, Inc., Kate Blatt, and John Gallagher -- 16. The role of social media in enterprises / Tobias Brockmann and Stefan Stieglitz -- 17. Social + location + mobile : SoLoMo analytics and the transformation of shopping / Phil Hendrix -- 18. Mobile and small business : emerging trends and scenarios / Andrew Pearson -- 19. The mobile opportunity in ICT4D / Ken Banks -- 20. Mobile phones and financial inclusion / Anir Chowdhury and Partha Sarker -- 21. Rural mobile / Bashir Patel -- 22. Mobile telephony in rural areas : a case study in Puno, Peru / Mireia Fernandez-Ardevol, Roxana Barrantes Caceres, and Aileen Aguero Garcia -- 23. Mobile government / Seang-Tae Kim -- 24. Mobile China : opportunities and challenges / Xu Xiaoge -- 25. Mobile innovation ecosystems : the global mobile Monday community / Jari Tammisto -- 26. Mobile excellence : awards and mentorship processes for innovators / Osama Manzar -- 27. Mobile innovation trends : beyond the hype cycles / Anuraj Gambhir -- 28. Mobile operators : shifting value chains / Karim Taga and Clemens Schwaiger -- 29. Policy and regulatory issues in the mobile internet / Russell Southwood -- 30. Mobiles and the law / Pavan Duggal -- 31. Mobile partnerships and alliances / V. Sridhar.
Local Note:
eBooks on EBSCOhost
Subject Term:
Format:
Electronic Resources
Electronic Access:
Click here to view
Publication Date:
2013
Publication Information:
Medford, New Jersey : Information Today, Inc., ©2013.