SalonOvations' day spa operations / by Erica T. Miller.

ISBN:

9781562532550

Title:

Author:

Miller, Erica T.

Personal Author:

Miller, Erica T.

Publication Information:

Albany, N.Y. : Milady Pub., c1996.

Physical Description:

xvii, 151 p. : ill. ; 27 cm.

Series:

S business series

Series Title:

S business series

Contents:

Ch. 1. The Day Spa Client -- Ch. 2. The Day Spa Home -- Ch. 3. Developing Your Spa Program -- Ch. 4. Purchasing for Your Day Spa -- Ch. 5. Financing the Day Spa -- Ch. 6. Strategic Development of the Day Spa -- Ch. 7. Spa Story Development/Presentation -- Ch. 8. Marketing and Retailing -- Ch. 9. Where to Go after the First Year -- Appendix: Industry Resources.

Subject Term:

Beauty shops -- United States -- Management.

Health resorts -- United States -- Management.

Format:

Books

Publication Date:

1996

Publication Information:

Albany, N.Y. : Milady Pub., c1996.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
646.72068 MIL	Book	1	Standard shelving location	Searching... Unknown

Bound With These Titles

On Order

Summary

Essential to prospective day spa operators and highly useful to veteran owners who want to boost their bottom line, this compact introductory handbook covers all the practical aspects of planning, operating, and maintaining a flourishing day spa. Here is expert guidance on how to purchase a day spa, hammer out an effective business and strategic battle plan, obtain financing, set up a dynamic day spa program, create attractive and profitable packages to enhance overall business, and market your services.

The Day Spa Client

The Day Spa Home

Developing Your Day Spa Program

Purchasing For Your Spa

Financing the Day Spa

Strategic Development

Spa Story Development

Marketing and Retailing

Where to Go After the First Year

Available:*

Bound With These Titles

On Order

Summary

Summary

Table of Contents