Building the agile business through digital transformation / Neil Perkin, Peter Abraham.

ISBN:

9780749480400

Title:

Author:

Perkin, Neil, author.

Personal Author:

Perkin, Neil, author.

Physical Description:

1 online resource.

Contents:

Acknowledgements -- The digital-native organization -- The key forces for change -- How digital disrupts -- What's stopping you? -- Defining digital transformation -- Velocity -- Operating in the "ambiguity zone" -- Digital-native processes -- The agile innovation process -- Focus -- The role of vision and purpose -- Agile strategy and planning -- Linking strategy to execution -- Flexibility -- Agile structures and resourcing -- Scaling agility -- Building the culture to move fast -- A blueprint for flexibility : autonomy, mastery and purpose -- Digital-native talent -- The transformation journey -- The five dimensions of change -- Index.

Subject Term:

Business enterprises -- Technological innovations.

Strategic planning.

Creative ability in business.

Added Author:

Abraham, Peter, 1960-

Added Corporate Author:

EBSCOhost

Format:

Electronic Resources

Electronic Access:

Click here to view

Publication Date:

2017

Publication Information:

London ;

New York, NY :

Kogan Page Limited,

2017.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
658.406 23	1:E-BOOK	1	1:ONLINE	Searching... Unknown

Bound With These Titles

On Order

Summary

Building the Agile Business through Digital Transformation is an in-depth look at transforming businesses so they are fit for purpose in a digitally enabled world. It is a guide for all those needing to better understand, implement and lead digital transformation in the workplace.

It sets aside traditional thinking and outdated strategies to explain what steps need to be taken for an organization to become truly agile. It addresses how to build organizational velocity and establish iterative working, remove unnecessary process, embed innovation, map strategy to motivation and develop talent to succeed.

Building the Agile Business through Digital Transformation provides guidance on how to set the pace and frequency for change and shows how to break old habits and reform the behaviours of a workforce to embed digital transformation, achieve organizational agility and ensure high performance. Full of practical advice, examples and real-life insights from organizational development professionals at the leading edge of digital transformation, this book is an essential guide to building an agile business.

Author Notes

Neil Perkin is a renowned blogger and founder of digital and media consultancy Only Dead Fish. An expert on organization agility, content strategy, emerging media and digital strategy, Neil curates the quarterly series of Firestarters thought leadership events for Google UK.

Peter Abraham is co-founder of weareCrank, a business which provides clarity for ecommerce business acceleration. He was formerly the executive vice president of Econsultancy.com, has over 15 years' experience in creative and media and another 20 years' experience helping global companies define their digital strategy and build digital centres of excellence to support digital transformation.