Strategic Management in the International Hospitality and Tourism Industry [electronic resource].

ISBN:

9780080970509

Title:

Author:

Okumus, Fevzi.

Personal Author:

Okumus, Fevzi.

Publication Information:

Hoboken : Taylor & Francis, 2012.

Physical Description:

1 online resource (349 p.)

General Note:

Description based upon print version of record.

Contents:

Strategic Management for Hospitality and Tourism; Copyright; Contents; PREFACE; Part I Introduction to Strategy; CHAPTER 1 Introduction to Strategic Management; Introduction; Historical Origins of Strategy and Strategic Management; Schools of Thought on Strategic Management; Overall Aims of Strategic Management: Creating a Competitive Advantage; Defining Key Terms; The Book's Approach and Structure; Summary; Study Questions; References and Further Readings; CHAPTER 2 Strategic Management in Hospitality and Tourism; Introduction; Defining the Hospitality and Tourism Context

Types of Hospitality and Tourism OrganizationsCharacteristics of Hospitality and Tourism Organizations; The Case for Strategic Management in H&T Organizations; Applying Strategic Management in the H&T Context; Strategy Research in the Hospitality and Tourism Field; Summary; Study Questions; Small Case Study; References and Further Readings.; Part II Strategy Context; CHAPTER 3 The Hospitality and Tourism Industry Context; Introduction; Characterising the External Environment; Understanding the Macro Environment; The Task Environment and Influence of Industry Structure

The Dynamics of Competition and Strategic GroupsEnvironmental Scanning and the Hospitality/Tourism Firm; The External Environment in the International Perspective; Summary; Study Questions; References and Further Readings; CHAPTER 4 The Organisational Context; Introduction; Identifying Different Stakeholders; Organisational Functions; The Influence of Organisational Structure; Influence of Leadership; Influence of Organisational Culture; The Organisational Context in the International Perspective; Summary; Study Questions; References and Further Readings.; Part III Strategy Content

CHAPTER 5 Business-Level StrategiesIntroduction; The Parameters of Competitive Strategy; What is the Basis of a Good Strategy?; Positioning and Generic Strategies; The Industry Life Cycle and Competitive Dynamics; Resources, Capabilities, and Competencies; Business-Level Strategy in the International Perspective; Summary; Study Questions; References and Further Readings; CHAPTER 6 Corporate-Level Strategies; Introduction; Corporate Strategy; The Portfolio Approach; Corporate Strategy and Adding Value; The Core Competence Approach; Creating and Sustaining the Multibusiness Advantage

Corporate-Level Strategy in the International PerspectiveSummary; Study Questions; References and Further Readings; CHAPTER 7 Network-Level Strategies; Introduction; Strategic Alliances; Franchising; Management Contracts; Joint Ventures; Wholly Owned Subsidiaries; Strategic Alliance Formation in the International Context; Summary; Study Questions; References and Further Readings; Part IV The Strategy Process; CHAPTER 8 Strategy Formation-Strategy Formulation and Implementation; Introduction; Strategy Formation-Strategy Formulation and Implementation

Strategy Formation in the International Context

Subject Term:

Hospitality industry -- Management.

Strategic planning.

Tourism -- Management.

Added Author:

Altinay, Levent.

Chathoth, Prakash.

Format:

Electronic Resources

Electronic Access:

Click here to view book

Publication Date:

2012

Publication Information:

Hoboken : Taylor & Francis, 2012.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
647.940684	1:E-BOOK	1	1:ON-DEMAND	Searching... Unknown

Bound With These Titles

On Order

Summary

Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualizing strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organizations. This title also provides online support material for tutors and students, in the form of guidelines for instructors on how to use the textbook, PowerPoint presentations and case studies plus additional exercises and web links for students.