by
Bland, David J., 1976-, author.
Call Number
658.4034 BLA
Publication Date
2020
Summary
"There is a large knowledge gap in the market today between business strategy and experimentation. People resort to reading growth hacker blogs or going to meetups or eventually asking consultants for help. This book contains a library of techniques and specific guidance on how to rapidly test new business ideas in the market with customers, using the world renowned Business Model Canvas. The book has three parts. The first explains how Lean Experiments dramatically reduce risk and increase the likelihood of success for any new business idea. The second part introduces Assumptions Mapping and an experiment library. The third part defines a series of ceremonies and team configurations to make experimentation a continuous, repeatable process. The book concludes with a challenge to founders and executives on how to encourage an experimentation mindset within their organizations"--
Format:
Books
Relevance:
3.1095
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by
Wade, Woody, author.
Call Number
658.4012 WAD
Publication Date
2021
Summary
See Your New Normal is a practical handbook written by Woody Wade, a globally acknowledged expert on scenario planning. He has worked with clients in more than 30 countries helping them foresee their changing strategic landscape. Organizations worldwide have asked him for help in visualizing their post-COVID terrain. In his straightforward book, he shows you step-by-step how to apply this technique so that you will be able to identify realistic ways to excel in this still-emerging world.
Format:
Regular print
Relevance:
1.6437
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