Strategic planning [electronic resource] : fundamentals for small business / Gary L. May.

ISBN:

9781606490877

9781606490860

Title:

Strategic planning [electronic resource] : fundamentals for small business / Gary L. May.

Author:

May, Gary L.

Personal Author:

May, Gary L.

Edition:

1st ed.

Publication Information:

Physical Description:

1 online resource (79 pages) : illustrations.

Series:

Entrepreneurship and small business management collection

Contents:

Chapter 1. Vision, Mission, and Values -- Ch. 2. External Analysis -- Ch. 3. Internal Analysis -- Ch. 4. Strategy -- Ch. 5. Tactics.

Local Note:

eBooks on EBSCOhost

Subject Term:

Strategic planning.

Small business -- Planning.

Added Corporate Author:

Business Expert Press.

Format:

Electronic Resources

Electronic Access:

Click here to view

Publication Date:

2010

Publication Information:

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
658.4012 22	1:E-BOOK	1	1:ONLINE	Searching... Unknown

Strategy is about creating a plan to differentiate your business from the competition and to gain a competitive advantage. This book is about the fundamentals of strategic planning for the small business owner and his or her leadership team. Strategic planning is an essential process for every size business. While large businesses may have more resources and time to devote to strategic planning, small businesses have the advantage of being close to their stakeholders and the ability to move quickly.

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Summary

Summary