Fuzzy sets in management, economics, and marketing [electronic resource] / editors, Constantin Zopounidis, Panos M. Pardalos, George Baourakis.

Cover image for Fuzzy sets in management, economics, and marketing [electronic resource] / editors, Constantin Zopounidis, Panos M. Pardalos, George Baourakis.

ISBN:

9789812810892

9781281956484

Title:

Fuzzy sets in management, economics, and marketing [electronic resource] / editors, Constantin Zopounidis, Panos M. Pardalos, George Baourakis.

Author:

Zopounidis, Constantin.

Publication Information:

Physical Description:

1 online resource (xiii, 269 pages) : illustrations

General Note:

"International Association for Fuzzy-set Management and Economy (SIGEF) ... organizes an international congress on an annual basis ... This book is prepared on the occasion of the 7th international congress of SIGEF, held in Chania, Greece[, 2000]"--Page xi, "Editorial."

Contents:

Algorithms for orderly structuring of financial "objects" / Fuzzy goal programming model for evaluating a hospital service performance / Group decision making method using fuzzy triangular numbers / Developing sorting models using preference disaggregation analysis : an experimental investigation / Hierarchical classification in insurance data analysis / Consumer preferences for extrinsic versus intrinsic quality cues for image products : the case of Greek quality wine / Identification of the market trends for Greek fruit juices / Tourism industry in Crete : the identification of new market segments / Use of fuzzy programming for the management of immunised fixed income portfolios

Causality between interest rate, exchange rate and stock price in emerging markets : the case of the Jakarta stock exchange / Fuzzy cognitive maps in stock market / Neural network vs linear models of stock returns : an application to the UK and German stock market indices / How wavelets and genetic algorithms can assist intelligent hybrid methodologies in handling data driven stock exchange daily trading / Expertons and behaviour of companies with regard to the adequacy between business decisions and objectives / Multiple fuzzy IRR in the financial decision environment

Automated knowledge generation approach for managing credit scoring problems / Bank asset liability management techniques : an overview

Local Note:

eBooks on EBSCOhost

Subject Term:

Decision making -- Mathematical models.

Marketing -- Decision making -- Mathematical models.

Investments -- Decision making -- Mathematical models.

Fuzzy sets.

Added Author:

Zopounidis, Constantin.

Pardalos, P. M. (Panos M.), 1954-

Baourakis, George.

Added Corporate Author:

International Association for Fuzzy-set Management and Economy.

Format:

Electronic Resources

Electronic Access:

Click here to view

Publication Date:

2001

Publication Information:

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
658.4033 22	1:E-BOOK	1	1:ONLINE	Searching... Unknown

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Summary

The rapid changes that have taken place globally on the economic, social and business fronts characterized the 20th century. The magnitude of these changes has formed an extremely complex and unpredictable decision-making framework, which is difficult to model through traditional approaches. The main purpose of this book is to present the most recent advances in the development of innovative techniques for managing the uncertainty that prevails in the global economic and management environments. These techniques originate mainly from fuzzy sets theory. However, the book also explores the integration of fuzzy sets with other decision support and modeling disciplines, such as multicriteria decision aid, neural networks, genetic algorithms, machine learning, chaos theory, etc. The presentation of the advances in these fields and their real world applications adds a new perspective to the broad fields of management science and economics.