The book addresses topics such as tourism education and its development in the latter part of the twentieth century, taking "tourism" to be a broader field than "hospitality.".

"One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics. This fifth edition has been revised and updated to include: New content on: sports, festivals and event tourism, social media impacts on tourism, global economic downturn affecting tourism as well as emerging themes in tourism such as slow travel, dark tourism, volunteer tourism and medical tourism. Updated case studies on BRIC markets and new case studies from Middle East and Asia. Enhanced Tourism and sustainable development coverage, which runs throughout the book as a major theme, highlighting the challenge of climate change and future tourism growth Transport section includes more international perspectives from China and South America. Updated companion website which includes: additional case studies, quizzes, PPT's, further reading, web reading as well as video links and longer reflective case study per chapter to aid both teaching and learning"--

Written by leading academic and industry experts actively engaged in revenue management, research and teaching this is a new and original treatment of the whole field for students and professionals.

Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout.Among the new features and topics included in this edition are:Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategyNew international Tourism, Hospitality and Events c

One of the leading texts in the field, Tourism Management is the ideal introduction to the fundamentals of tourism as you study for a degree, diploma or single module in the subject. It is written in an engaging style that assumes no prior knowledge of tourism and builds up your understanding as you progress through this wide ranging global review of the principles of managing tourism. It traces the evolution and future development of tourism and the challenges facing tourism managers in this fast growing sector of the world economy. This book is highly illustrated with diagrams and colour images, and contains short case studies of contemporary themes of interest, as well as new data and statistics.

Don't wait until it's too late to learn how to manage a crisis situation The impact of crises on tourism has increased in the last ten years in response to terrorism, war, health emergencies, and natural disasters. Tourism Crises presents the latest research on crisis management with in-depth analysis of tourism flows and the economic well-being of communities at the regional, national, and international levels. This timely book examines a range of conceptual issues, including crisis communication and the safety of employees of the industry, and features case studies of responses to the World Trade Center terrorist attacks, SARS, the 1999 Austrian avalanche disaster, and the epidemic of foot-and-mouth disease in the United Kingdom. As new crises emerge, it's essential that the tourism industry be prepared to minimize the impact on both hosts and guests. Tourism Crises identifies key issues that need to be addressed in dealing with future incidents, examining specific cases of management success and failure with suggestions for improved responses. Academics, practitioners, and professionals discuss effective methods of maintaining yield during crisis situations, offering analysis, reflection, and new management strategies. Topics addressed in Tourism Crises include: the significance of communication in crisis situations keeping the media informed attracting business after the crisis has passed how alpine areas can respond to the dangers of avalanches the effect of the SARS epidemic on Hong Kong, Singapore, and Japan a typology of tourism crisis terms employee work stress in crisis situations quantifying the effects of tourism crises how tourism managers have re-tooled their promotional campaigns after 9/11 and much moreTourism Crises is a must-have for tourism professionals, practitioners, and academics as they develop new agendas for dealing with future crisis situations.

Trails and routes have been indispensable to travel and tourism over the centuries, helping to form the basis of mobility patterns of the past and the present. This book is the first to comprehensively examine these tourism trails from a tourism and recreation perspective. This cutting-edge volume is global in scope and discusses a wide range of natural, cultural and developed linear resources for tourism and recreation. The book is suitable for both researchers and students who are interested in cultural heritage-based tourism, recreation and leisure studies, landscape and change, human mobil

Sixty years after its birth, contemporary tourism is at crossroads. It has grown to become a key element of economic well-being, but it is threatened and threatening. Its enemies are congestion, destruction of natural and cultural environments, and social unrest. However, it also contributes its fair share to these evils. How can tourism really become a fulcrum for development and sustainability in the 21st century? This is a matter of crucial importance for entrepreneurs, governments, and civil society stakeholders, and Knowledge Management in Tourism: Policy and Governance Applications provides these key players with answers and queries, and above all with the strategic tools to understand and act. Knowledge Management in Tourism: Policy and Governance Applications is an indispensable instrument for everyone interested in the theory and practice of this very important human pursuit: the quest for effectiveness, efficiency, and equity of tourism activities in helping build the future of mankind.

This fourth edition of the best selling textbook Food & Beverage Management has been updated and revised to take account of current trends within these industries.

Examine cultural tourism issues from both sides of the industry! Unique in concept and content, Cultural Tourism: The Partnership Between Tourism and Cultural Heritage Management examines the relationship between the sectors that represent opposite sides of the cultural tourism coin. While tourism professionals assess cultural assets for their profit potential, cultural heritage professionals judge the same assets for their intrinsic value. Sustainable cultural tourism can only occur when the two sides form a true partnership based on understanding and appreciation of each other's mer