Delivering tourism intelligence : from analysis to action / edited by Philip L. Pearce, Hera Oktadiana.

ISBN:

9781787698116

Title:

Author:

Pearce, Philip L., editor.

Physical Description:

1 online resource (424 pages)

Series:

Bridging Tourism Theory and Practice ; volume 11

General Note:

Chapter 12 Chinese Tourists and the Sun

Contents:

Front Cover; Delivering Tourism Intelligence: From Analysis to Action; Copyright; Contents; Preface; Chapter 1 The Value of Tourism Intelligence; Introduction; Tourism Intelligence; Specifying Tourism Intelligence; Accessibility; Conclusion; Part I: Governance, Planning and Sustainability; Chapter 2 Leadership in Alpine Destinations; Introduction; Leadership in Alpine Destinations; Destination Planning, Management, and Governance; Leadership Networks in Destinations; Showcase "Stubai 2021"; Stubai 2021 -- Motion and Pleasure in the Living Space; No. 1 Hiking Destination in Tyrol

Stubai Seven SummitsStubai Natural Sites; Stubai Wild Water Trail; Stubai Super Card; Stubai Ultra Trail -- City2Glacier; Stubai 2021: A Success Story; Conclusion; Chapter 3 Complexity Theory in Tourism; Introduction; Complexity Theory in Destination Management; Study Methodology; Introduction to Mt. Rigi; Analyzing Mt. Rigi through Complexity Theory; Mt. Rigi's Tourism; Conclusion; Chapter 4 Empowering Small Rural Communities through Heritage Tourism; Introduction; Heritage Tourism and Small Rural Communities; The Spanish Case; The Belgian Case; Outcome of Two Cases and Future Relevance

ConclusionChapter 5 Implementing Community-based Tourism; Introduction; Community-based Tourism Practice; Development of Pancoh Ecotourism Village; Tourist Volume and Revenue Sharing; Implementations and Challenges; Education for Sustainable Development; Conclusion; Chapter 6 Delivering Tourism Intelligence about Agritourism; Introduction; Agritourism and the Bali Civet Coffee Plantation; Agritourism; Agritourism in Bali; Coffee Tourism and Civet Coffee Plantations; Motivation and Satisfaction; Problem Statement; Study Methods; Study Findings; Conclusion

Chapter 7 Tourism Development in IndonesiaIntroduction; Sustainable Tourism Development Goals; Sustainable Tourism Development Program; Sustainable Tourism Destination; Sustainable Tourism Observatory; Sustainable Tourism Certification; Conclusion; Chapter 8 Promoting Cultural Tourism in Australia; Introduction; Modern Approach to Cultural Tourism; Study Methodology; Study Results; Applications of Findings; Conclusion; Part II: Consumer Benefits and Experiences; Chapter 9 Understanding Guests' Dissatisfaction; Introduction; Data Visualization Tools; Study Methods; Results by Voyant Cirrus

Results by Bubble BizResults by Voyant Links; Results by Co-occurrence Network; Results by WordWanderer; The Features of Five Visualization Tools; Conclusion; Chapter 10 Making Tourism Technology User-friendly; Introduction; Experiences in Tourism Technology; The Study Method; Case Study 1: Getting Around Innsbruck; Case Study 2: High-tech Apartment Hotel in Vienna; Conclusion; Study Implications; Chapter 11 Assessing Tourist Spending at an Attraction; Introduction; The Potential of Keraton; Economic Contribution of Sekaten Festival; Study Methods; Finding and Analysis; Conclusion

Local Note:

eBooks on EBSCOhost

Subject Term:

Tourism -- Research.

Added Author:

Pearce, Philip L.,

Oktadiana, Hera,

Format:

Electronic Resources

Electronic Access:

Click here to view

Publication Date:

2020

Publication Information:

Bingley, UK :

Emerald Publishing Limited,

2020.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
338.4791 23	1:E-BOOK	1	1:ONLINE	Searching... Unknown

Bound With These Titles

On Order

Summary

Tourism researchers are feeling mounting pressure to answer an increasing number of questions from external agents which challenge the ability of their findings to deliver tangible change. Delivering Tourism Intelligence demonstrates that good academic analysis can deliver quality implications for a range of stakeholders. Contributions from authors across the continents serve to illustrate ways in which academic analysis can, and does, result in action. The chapters in this volume are organised into three parts: governance, planning and sustainability; consumer benefits and experiences; and benefits to entrepreneurs.
The chapter authors provide a rich array of examples and cases from Europe, Africa, Asia and Australia, all of which reveal that academic studies can play a strong role in fostering positive changes relevant to the needs of varied stakeholders. Key themes revolve around the need for stakeholder trust, the ability of researchers to use tools for insights, the value of identifying new trends and tourism topics, the importance of understanding target markets, the usefulness of universities and researchers for providing training, and an appreciation of the time it takes for some ideas to be implemented.
With individual chapters which address hotel management, destination management, markets and community sustainability, as well as public policy topics, this book will appeal to postgraduates studying in these areas as well as those practitioners and policy makers working in applied sectors.

Author Notes

Philip L. Pearce is Foundation Professor of Tourism at James Cook University, Australia. He is interested in all aspects of tourist behavior and experience.
Hera Oktadiana is Adjunct Senior Lecturer at James Cook University, Australia. Her research interests include the philosophy of tourism and hospitality education, curriculum design, as well as emerging markets, focusing especially on the growing area of Muslim tourists and their experiences.