by
Albayrak, Tahir.
Call Number
910.68
Publication Date
2011
Summary
This e-book looks at the role of modelling in tourism management. In the last five decades, the role and importance of quantitative research in tourism has been well understood because of the emerging need for methodological evidence related to theoretical assumptions. Furthermore, the inter-disciplinary characteristics of tourism management enabled tourism researchers to undertake more collective studies with researchers from other disciplines (such as economics, psychology, sociology and biology). With its growing scope of research and complex characteristics, tourism management has become therefore an attractive research field for all researchers.
Format:
Electronic Resources
Relevance:
155270.8281
by
Singh, Manpal.
Call Number
910.68
Publication Date
2008
Summary
Tourism is a flourishing sector nowadays. As the tourism industry has grown exponentially in the past few decades, its proper management and marketing assumed an important role. As for management, there are certain tasks, which have to be taken into account for a number of different reasons. Gathering, maintaining and compiling information about the tourists is of greatest important. Be it a domestic or international, inbound or out-bond tour, providing tourists` information, healthy interaction with them, chalking out plans to cut down expenses and providing the tourists with maximum facilit
Format:
Electronic Resources
Relevance:
134473.6094
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by
Page, Stephen, 1963-
Call Number
338.4791068 PAG
Publication Date
2009
Format:
Books
Relevance:
134468.2344
by
Ramos, Alejandro D.
Call Number
910.68
Publication Date
2008
Format:
Electronic Resources
Relevance:
134466.9219
by
Chang, Peter R.
Call Number
910.68
Publication Date
2008
Format:
Electronic Resources
Relevance:
126779.4922
by
Van der Wagen, Lynn.
Call Number
658.456 VAN
Publication Date
2010
Format:
Books
Relevance:
95085.3750
by
Gill, Jane.
Call Number
800
Publication Date
2010
Summary
You can never go home again. . . Lu Conners wonders why she would want to. Home to her conjures up memories of a poverty stricken childhood on a dirt-farm in Florida, the death of her mother, an embittered and closed-off father, and the cutting slights of being called racial slurs. Was it any wonder that when she won a scholarship for college in the north she never looked back? Now with teenaged children, a successful career and a business-owner husband, the last thing she wants to do is attend to her newly deceased father's affairs. Neither is she anxious to deal with her hostile brother or face those figures from her childhood who could feel nothing but betrayal after her long absence. The journey home unexpectedly becomes more than a facing of bad memories. To her surprise she finds it to be a journey of renewal as secrets are revealed, sacrifices are discovered, and a newfound pride in her family and roots is instilled to be treasured and passed down to the next generation.
Format:
Electronic Resources
Relevance:
3.2179
by
Conrady, Roland, 1959-
Call Number
338.4791 TRE
Publication Date
2011
Summary
This book provides insights into important trends and future scenarios in the global tourism and travel industry. It analyses today's challenges in the aviation and hospitality industry, in destination management, and in marketing and distribution management. New empirical data on general travel behaviour and the latest consumer trends are also presented. The contributors to this book are well-known individuals from important tourism, travel and consulting firms (e.g. BCD Travel, A-ger Tours, Booz and Company, GfK, IPK International) and researchers from universities in Switzerland, United Kingdom, the Netherlands, and Germany. In addition institutes specializing in future research highlight important travel trends. Corporate social responsibility is one of the top themes to-be and therefore a focus of this book, offering insights into the concept of CSR, empirical data on consumer requests, corporate strategy issues and financial investment implications.
Format:
Electronic Resources
Relevance:
2.5626
by
Rimmington, Mike.
Call Number
338.4791 RIM
Publication Date
2011
Summary
Part of the Contemporary Review Series. Contemporary Tourism Reviews will provide you with critical, state-of-the-art surveys of all of the major areas of tourism study to people who are coming to a topic for the first time. Written by leading thinkers and academics in the field they provide flexible, current and topical information as an instant download.
Format:
Electronic Resources
Relevance:
2.1788
by
Hong, Wei-Chiang.
Call Number
338.4791
Publication Date
2008
Summary
International tourism is expected to be a major vehicle of economic development in industrializing countries in the 21st century, especially for Asia. To generate long-term growth, countries with tourism-based economies must develop strategies for employing their comparative advantages to achieve competitive advantages. However, competitiveness in the tourist industry is multi-dimensional and complex. This study evaluates the competitiveness of the Taiwanese tourism sector by a multi-dimensional framework. The theoretical model proposes that the competitiveness of tourist destinations should be composed of Ricardian comparative advantages (like the conditions of natural endowments and the degree of technological change); Porterian competitive advantages; tourism management, i.e., providing high quality education and job training, public goods, support services and reduced transaction costs to enhance comparative and competitive advantages; and environmental conditions.
Format:
Electronic Resources
Relevance:
2.0928
by
Morgan, Michael.
Call Number
910.68
Publication Date
2010
Summary
People do not buy products, or even services; they purchase the total experience that the product or service provides. Experience management is seen as the way to remain competitive in markets where globalisation and technology have turned products and services into commodities. This book draws together academic and practitioner insights into the consumer experience by combining the perspectives of the tourist consumer with that of experience managers, supported by examples from tourism, leisure, hospitality, sport and event contexts. With contributions from established and emerging international scholars, it is organised into three sections: understanding experiences, researching experiences and managing experiences. It aims to provide students, researchers and managers with a stimulating overview of the current research and managerial issues in the field and as well as a resource to guide their further reading.
Format:
Electronic Resources
Relevance:
2.0480
by
Tribe, John.
Call Number
338.4791 TRI
Publication Date
2010
Summary
An internationally focused text which explains strategic management, analysis and implementation specifically in the tourism industry. It covers strategic management in a variety of tourism contexts.
Format:
Electronic Resources
Relevance:
1.9423
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