Call Number
PER 910 TRA SEP 2018
Publication Date
2024 2023 2022 2021 2020
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268703.4688
Call Number
910.41 ONE
Publication Date
2010
Format:
Books
Relevance:
0.3381
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Call Number
910.2 WOR
Publication Date
2010
Format:
Books
Relevance:
0.3086
by
Morrison, Alastair M.
Call Number
338.4791 MOR
Publication Date
2013
Summary
Marketing and Managing Tourism Destinations is a comprehensive and integrated textbook which uniquely considers both destination marketing and management in one volume. It focuses on how destination marketing is planned, implemented and evaluated as well as the management and operations of destination marketing and management organizations, how they conduct business, major opportunities, challenges and issues they face to compete for the global leisure and business travel markets. This textbook provides students with:A solid introduction to destination marketing strategy and planning, to organ
Format:
Electronic Resources
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0.1543
by
Pechlaner, Harald
Call Number
338.4791 TOU
Publication Date
2014
Summary
The Festschrift in honor of Prof. Dr. Peter Keller, president of the International Association of Scientific Experts in Tourism (AIEST) since 1994, represents a wide range of tourism research as well as the current state of the ongoing debates in tourism as a scientific research field. The aim is to cover multiple topics and trends in travelling and to discuss future development possibilities in the leisure industry.
Format:
Electronic Resources
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0.1508
by
Caldwell, Marylouise.
Call Number
259.23
Publication Date
2011
Summary
This e-book breaks new ground by highlighting the important but yet to be fully acknowledged role of multi-media research in conveying significant information about the consumption of popular culture and tourist pursuits. The research topics encompass the use of music, dance, and photography amongst others to discuss aspects of popular culture.
Format:
Electronic Resources
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0.1474
by
Chon, Kye-Sung (Kaye), 1954-
Call Number
647.94 CHO
Publication Date
2010
Format:
Books
Table of contents only http://www.loc.gov/catdir/toc/fy1002/2009920753.html
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0.1474
by
Timothy, Dallen J.
Call Number
306.4 TIM
Publication Date
2014
Summary
Trails and routes have been indispensable to travel and tourism over the centuries, helping to form the basis of mobility patterns of the past and the present. This book is the first to comprehensively examine these tourism trails from a tourism and recreation perspective. This cutting-edge volume is global in scope and discusses a wide range of natural, cultural and developed linear resources for tourism and recreation. The book is suitable for both researchers and students who are interested in cultural heritage-based tourism, recreation and leisure studies, landscape and change, human mobil
Format:
Electronic Resources
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0.1361
by
Gillis, Charles J.
Call Number
900
Publication Date
2014
Summary
If you had unlimited funds, an insatiable lust for travel, and months of leisure time at your disposal, what would you do? In this detailed travelogue, author Charles J. Gillis recounts a round-the-world trip he took in the late nineteenth century, when long-term travel arrangements took much more detailed planning than simply calling up a travel agent. Along the way, he encounters fires, surly locals, and dozens of other obstacles.
Format:
Electronic Resources
Relevance:
0.1195
10.
by
Horner, Susan.
Call Number
338.479151
Publication Date
2012
Summary
This book represents a comprehensive, authoritative and up-to-date analysis of key sectors in the hospitality and tourism industries in China and India, and will address the market's growing need for information on Tourism in China and India. The text will be written in an accessible style drawing on the authors' wealth of theoretical, educational and industry experience. The text will contain inputs from academic colleagues and commercial contacts from the identified region.Case studies will give real life experiences of hospitality and tourism companies and or
Format:
Electronic Resources
Relevance:
0.0953
by
Mackellar, Jo.
Call Number
658.456 MAC
Publication Date
2013
Summary
Event Audiences and Expectations for the first time examines why people participate in festivals and events, the types of events which stimulate participation, and the fanatical antics of fans who become involved in these events. By doing so the book offers significant insight into how event managers can entice and manage participant expectations as well as manage audience involvement. The book is based on primary research using participant observation, as well as in-depth interviews with event participants, event managers and government officials involved in over 50 international events to gain new perspectives into audience behaviour and participatory events. Using numerous international case studies and examples, the book offers a comprehensive outline of the reasons why people participate in festivals and events, the social world that reinforces their behaviours, and strategies that can be used to ensure future successful participatory events. This thought-provoking and original volume will be valuable reading for students, researchers, events managers and tourism and community planners at all levels of government.
Format:
Electronic Resources
Relevance:
0.0864
by
Getz, Donald, 1949-
Call Number
658.456 GET
Publication Date
2013
Format:
Books
Relevance:
0.0816
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