by
Wailoo, Keith.
Call Number
362.196994 22
Publication Date
2011
Summary
"Examining a century of twists and turns in anti-cancer campaigns, this path-breaking study shows how American cancer awareness, prevention, treatment, and survival have been refracted through the lens of race. As cancer went from being a white woman's nemesis to a "democratic disease" to a fearsome threat in communities of color, experts and the lay public interpreted these trends as lessons about women, men, and the color line. Drawing on film and fiction, on medical and epidemiological evidence, and on patients' accounts, Keith Wailoo tracks cancer's transformation--how theories of risk evolved with changes in women's roles and African-American and new immigrant migration trends, with the growth of federal cancer surveillance, economic depression and world war, and with diagnostic advances, racial protest, and contemporary health activism. A pioneering study of health communication in America, the book skillfully documents how race and gender became central motifs in the birth of cancer awareness, how patterns and perceptions changed, and how the "war on cancer" continues to be waged along the color line"--Provided by publisher.
Format:
Electronic Resources
Relevance:
1.3793
View Other Search Results
by
Gottlieb, S. D. (Samantha D.), author.
Call Number
616.911 23
Publication Date
2018
Summary
"In Not Quite a Cancer Vaccine, medical anthropologist S.D. Gottlieb explores how the vaccine Gardasil--developed against the most common sexually-transmitted infection, human papillomavirus (HPV)--was marketed primarily as a cervical cancer vaccine. Gardasil quickly became implicated in two pre-existing debates--about adolescent sexuality and pediatric vaccinations more generally. Prior to its market debut, Gardasil seemed to offer female empowerment, touting protection against HPV and its potential for cervical cancer. Gottlieb questions the marketing pitch's vaunted promise and asks why vaccine marketing unnecessarily gendered the vaccine's utility, undermining Gardasil's benefit for men and women alike. This book demonstrates why in the ten years since Gardasil's U.S. launch its low rates of public acceptance have their origins in the early days of the vaccine dissemination. Not Quite a Cancer Vaccine addresses the on-going expansion in U.S. healthcare of patients-as-consumers and the ubiquitous, and sometimes insidious, health marketing of large pharma"--
Format:
Electronic Resources
Relevance:
1.2826
View Other Search Results
Limit Search Results
Narrowed by: