Profitable menu planning / John A. Drysdale.
ISBN:
9780136469445
Title:
Profitable menu planning / John A. Drysdale.
Author:
Drysdale, John A.
Personal Author:
Edition:
2nd ed.
Publication Information:
Upper Saddle River, N.J. : Prentice Hall, c1998.
Physical Description:
xxii, 378 p. : ill., map ; 29 cm. + 1 computer disk (3 1/2 in.)
General Note:
Includes index.
Contents:
1. Know Your Customer -- 2. Know Your Restaurant --3. Costs -- 4. Pricing the Menu -- 5. Menu Analysis --6. Nutrition -- 7. Menu Content -- 8. Truth in Menu --9. Menu Layout and Printing -- 10. Quick Service Menus -- 11. Coffee Shop Menus -- 12. Theme-Ethnic Menus --13. Banquet/Show Menus -- 14. Buffets -- 15. Cafeteria and Cycle Menus -- 16. The Menu as a Management Tool --App. A. Descriptive Wording for Menus -- App. B. Nutritional Labeling Laws -- App. C. Foreign Wording for Menus.
Format:
Books
Publication Date:
1998
Publication Information:
Upper Saddle River, N.J. : Prentice Hall, c1998.