Based on Norwegian scholar Sondre Svalastog's work, this book promotes research-based knowledge for the tourism industry, considering social, cultural and natural resources, as well as the importance of local conditions. It provides a wide selection of case studies covering how to maximise potential for both host and tourist's benefit.

Winter tourism is reforming as a result of increased levels of investment with new ski destinations developing and traditional skiing destinations merging to reduce economic risks. Also, environmental issues in many established ski resorts are a growing area of consideration as well as considering the Chinese market and its impact in the future.

This book provides insight into inclusive regional development strategies that support both the needs of urban and rural areas. Sustainable tourism promotes sourcing locally, such as using rural products in urban experiences, while innovative marketing linking tourism heritage, food and drink trails, and artisans with urban visitors are emerging.

Provides both an awareness of the spatial nature of tourism by means of a geographical perspective, and offers critical analysis of major contemporary geographical themes and issues that relate to tourism.