Cover image for Magnetic service : secrets for creating passionately devoted customers / Chip R. Bell and Bilijack R. Bell.
Magnetic service : secrets for creating passionately devoted customers / Chip R. Bell and Bilijack R. Bell.
ISBN:
9781576752364
Title:
Magnetic service : secrets for creating passionately devoted customers / Chip R. Bell and Bilijack R. Bell.
Author:
Bell, Chip R.
Personal Author:
Publication Information:
San Francisco, California : Berrett-Koehler Publishers, c2003.
Physical Description:
xv, 169 p. ; 24cm.
General Note:
Includes Index.
Contents:
Foreword / Rich Teerlink -- Preview: You Don't Know Jack...Or Do You? -- Pt. 1. The Secret Side of Magnetic Service -- Secret #1. Make Trust a Verb -- Secret #2. Focus on Customer Hopes, Not Just Needs -- Secret #3. Add "Charisma" to the Service Mix -- Secret #4. Engage the Customer's Curiosity -- Secret #5. Give Customers an Occasional Miracle -- Secret #6. Empower Customers Through Comfort -- Secret #7. Reveal Your Character by Unveiling Your Courage -- Reflection: Assessing Your Magnetic Service Style -- Pt. 2. The Leadership Side of Magnetic Service -- Ch. 8. Trust Thrives When Leaders Lead Naturally -- Ch. 9. Hopes Spring Forth When Leaders Foster Revelation -- Ch. 10. Service Can Be Charismatic If Leaders Exhibit Boldness -- Ch. 11. Curiosity Lights Up When Leaders Learn Out Loud -- Ch. 12. Miracle Making Happens When Leaders Inspire Engagement -- Ch. 13. Customers Are Empowered When Leaders Promote Partnerships -- Ch. 14. Character Is Revealed If Leaders Have Soul.

Farewell.
Format:
Books
Publication Date:
2003
Publication Information:
San Francisco, California : Berrett-Koehler Publishers, c2003.