by
Van der Wagen, Lynn.
Call Number
647.94 VAN
Publication Date
1996
Format:
Books
Relevance:
3.3166
by
Johnston, Robert, 1953-
Call Number
658.812 JOH
Publication Date
2012
Format:
Books
Relevance:
2.5907
View Other Search Results
by
Ive, Josephine.
Call Number
647.94 IVE
Publication Date
2000
Format:
Books
Relevance:
2.3048
by
Davies, Amanda, 1957-
Call Number
647.95068 CUS
Publication Date
2004
Format:
Books
Relevance:
2.2463
by
Chitty, William.
Call Number
658.8 CHI
Publication Date
2012
Format:
Books
Relevance:
1.9316
by
Lovelock, Christopher H.
Call Number
658.8009 LOV
Publication Date
2011
Summary
Summary: Combination text/reader/casebook explores the concepts and techniques of Services Marketing, and combines conceptual rigour with real world examples and practical applications. Patterson, University of NSW, Australia.
Format:
Books
Relevance:
1.5070
by
Saville, James.
Call Number
658 SAV
Publication Date
2002
Summary
Managing effectively: customer service, continuous improvement, innovation and change
Format:
Books
Relevance:
0.1433
by
Shoemaker, Stowe.
Call Number
647.940688 SHO
Publication Date
2007
Format:
Books
Relevance:
0.1414
by
Jones, Christine.
Call Number
647.940682 JON
Publication Date
1998
Summary
Managing Facilities provides a clear introduction to the concepts, development and application of managing facilities in hotels. Premises and services operations management are considered through the application of generic management techniques. In hotels, buildings, land, assets, people and services are essential resources which need to be managed to meet organizational objectives. Through practical techniques and examples Jones and Jowett show how these facilities can be continuously improved to increase competitiveness and meet the ever changing needs of the customer. Managing Facilities is a concise guide for hotel, hospitality and facilities managers. It is also an excellent text for undergraduate and postgraduate students of hospitality management.
Format:
Books
Relevance:
0.1414
by
Foskett, David, 1951-
Call Number
647.95 FOS
Publication Date
2007
Format:
Books
Table of contents only http://www.loc.gov/catdir/toc/fy0805/2008270701.html
Relevance:
0.1231
by
Morrison, Alastair M.
Call Number
647.940688 MOR
Publication Date
2010
Summary
"Global orientation, and whole-industry coverage of hospitality and tourism set this book apart. This systematic approach to hospitality and travel marketing is written in a user-friendly style. Readers will benefit from the practical nature, and excellent use of relevant and up-to-date cases. Global experience in the industry is emphasized through content on destination marketing and others parts of tourism, along with case examples from around the world. The content draws upon the author's experience in the hospitality and travel marketing industry, as well as teaching experience from around the globe including the USA, Canada, Europe, Asia, and Australia. Hospitality and Travel Marketing reflects all of the latest trends in the field, including Internet marketing and e-commerce, loyalty marketing, brand extension marketing, and destination branding." --distributor.
Format:
Books
Relevance:
0.1195
by
Kotler, Philip, author.
Call Number
647.940688 MAR
Publication Date
2017
Summary
The book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism.
Format:
Books
Relevance:
0.0415
Limit Search Results
Narrowed by: