Enhancing Customer Experience in the Service Industry : A Global Perspective.
ISBN:
9781443886192
Title:
Enhancing Customer Experience in the Service Industry : A Global Perspective.
Author:
Altinay, Levent.
Personal Author:
Edition:
1st ed.
Physical Description:
1 online resource (283 pages)
Contents:
Intro -- Table of Contents -- Introduction -- SECTION ONE: SERVICE CO-CREATION -- Chapter One -- Chapter Two -- Chapter Three -- Chapter Four -- SECTION TWO: SERVICE MANAGEMENT -- Chapter Five -- Chapter Six -- Chapter Seven -- Chapter Eight -- SECTION THREE: SERVICE EVALUATION -- Chapter Nine -- Chapter Ten -- Chapter Eleven -- Chapter Twelve -- Conclusions.
Local Note:
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2019. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Subject Term:
Added Author:
Format:
Electronic Resources
Electronic Access:
Click here to view book
Publication Date:
2016
Publication Information:
Newcastle-upon-Tyne :
Cambridge Scholars Publishing,
2016.
©2015.