Managing a small business in Australia : the complete handbook / John English & Babette Moate.

ISBN:

9781742373546

Title:

Author:

English, John W., 1944-

Personal Author:

English, John W., 1944-

Publication Information:

Crows Nest, N.S.W. : Allen & Unwin, 2010.

Physical Description:

x, 278 p. ; 24 cm.

General Note:

Includes index.

Subject Term:

Small business -- Australia -- Management -- Handbooks, manuals, etc.

Small business -- Australia -- Planning -- Handbooks, manuals, etc.

Success in business -- Australia -- Handbooks, manuals, etc.

Added Author:

Moate, Babette.

Format:

Books

Publication Date:

2010

Publication Information:

Crows Nest, N.S.W. : Allen & Unwin, 2010.

Available:*

Shelf Number	Material Type	Copy	Shelf Location	Status
658.0220994 ENG	Book	1	Standard shelving location	Searching... Unknown

Summary

A complete update and expansion on the classic How to Organise and Operate a Small Business in Australia - essential reading for anyone who wants to build their future in small business.

Author Notes

John English is Associate Professor in Entrepreneurship at the University of Tasmania and Deputy Director of the Australian Innovation Research Centre in Hobart. He is the author of the bestselling book, How to Organise and Operate a Small Business in Australia. John English and Babette Moate are co-authors of Discovering New Business Opportunities that explains how to uncover new business ideas and how to decide which ones are worth pursuing.

Preface	p. ix
Part A Getting started
1 Pathways to a start-up	p. 3
Pros and cons of self-employment
Getting on the launch pad
Buying a business
Buying a franchise
Starting from scratch
2 Business strategy	p. 19
Understand your customers
Position your business
Shifting the strategic gears
Have a simple plan
Business plan for Tasmanian Gourmet Venison
3 Legal obligations	p. 42
Legal issues guide
Legal structure
Registering a name
Australian Business Number
Licences and permits
Insurance
Intellectual property
Part B Getting help
4 Government assistance	p. 67
Business Entry Point website
Commonwealth agencies
State and territory government agencies
Local government
5 Private sector assistance	p. 87
Professional advisers
Trade association
Business Enterprise Centre
Chamber of Commerce and Industry
Suppliers
Skills training
Publications
Networking
Part C Marketing plan
6 Marketing strategy	p. 103
Products and services
Distribution
Promotion
Pricing
Internet marketing
7 Generating sales	p. 120
Advertising media
Writing advertising copy
Promoting your internet site
Promotional budget
Publicity and sponsorship
Relationship selling
8 Export marketing	p. 140
Export potential
Export opportunities
Export marketing plan
Customs requirements
A typical export transaction
Export assistance
Part D Operations plan
9 Establishing premises	p. 159
Retail premises
Manufacturing premises
Negotiating a lease
Serviced office
Business incubator
Home-based business
10 Operating strategy	p. 176
Service operations
Retail operations
Manufacturing operations
11 Employing staff	p. 191
Legal landscape
Designing a job
Hiring new staff
Motivation and loyalty
Staff turnover
Part E Financial plan
12 Financial information	p. 211
Accounting systems
Balance sheet
Income statement
Financial ratios
Cost structure
Breakeven
13 Working capital	p. 231
Profits are not cash
Operating cycle
Cash flow budgeting
Accounts receivable
Inventory
Overcoming problems
14 Sources of finance	p. 246
Borrowing money
Leasing
Equity capital
Government grants
Bootstrap finance
15 Taxation	p. 261
Tax File Number
Record keeping
Pay As You Go
Goods and Services Tax
Income tax
Capital Gains Tax
Fringe Benefits Tax
Superannuation Guarantee
State taxes
Facing a tax audit
Index	p. 276

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Table of Contents