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Marketing / Philip Kotler ... [et al.].
ISBN:
9781741031591
Title:
Marketing / Philip Kotler ... [et al.].
Author:
Kotler, Philip, 1931-
Edition:
6th ed.
Publication Information:
Frenchs Forest, N.S.W. : Prentice Hall, 2004.
Physical Description:
xxxi, 944 p. : ill. ; 25 cm.
General Note:
Previous ed.: Pearson Education Australia, 2001.
Includes index.
One copy in Reserve Room.
Added Author:
Format:
Books
Publication Date:
2004
Publication Information:
Frenchs Forest, N.S.W. : Prentice Hall, 2004.