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Publishing, BusinessNews.
Call Number
658.812
Publication Date
2013
Summary
Complete summary of Lewis Carbone's book: "Clued In: How to Keep Customers Coming Back Again and Again". This summary of the ideas from Lewis Carbone's book "Clued In" shows how all business exist for two reasons: to make money and to win customers. In his book, Lewis Carbone explains that most industries have focused more on the money-making side in recent years, but the key is not to sell customers more products and services, but to provide them with a distinctive and well-engineered service. In this summary, the author explains how to look for opportunities to enhance your value proposition by developing internal systems to design, manage, deliver and leverage the total customer experience. Added-value of this summary: ⢠Save time ⢠Understand key concepts ⢠Expand your knowledge To learn more, read "Clued In" and discover the key to making your current customers loyal forever.
Format:
Electronic Resources
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0.6702
by
Publishing, BusinessNews.
Call Number
658.4092
Publication Date
2013
Summary
Complete summary of David Magee's book: "How Toyota Became #1: Leadership Lessons from the Worldâs Greatest Car Company" This summary of the ideas from David Magee's book "How Toyota Became #1" shows that the criteria and qualities leading to Toyotaâs rise to the top had little to do with sales results or profit margins. This summary points out how Toyota has created such a successful corporate environment, and how others can emulate them. In fact, Toyota looks at new products from the perspective of what customers want, rather than what they have capability to make; managers have empowered even bottom-level employees to act for themselves. Factual information is treated as autocratic: it doesnât matter whether those facts come from senior management or lower down. Toyota is famous for having a production line that can be halted by anyone, because everyone is responsible for quality control. Executives donât have special parking spots, they are expected to work longer hours, and they walk the manufacturing floor regularly. In other words, Toyotaâs philosophy is based on mutual respect of all employees, and the willingness to prioritize the customer over procedural convenience. Itâs possible, no matter the market, for others to do the same. Added-value of this summary: ⢠Save time ⢠Understand the key concepts ⢠Increase your business knowledge To learn more, read "How Toyota Became #1" and create your own successful environment..
Format:
Electronic Resources
Relevance:
0.4859
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by
Publishing, BusinessNews.
Call Number
658.20398475
Publication Date
2013
Summary
Complete summary of Ken Blanchard's, Jim Ballard's and Fred Finch's book: "Customer Mania : It's Never Too Late to Build a Customer-Focused Company"The review of the ideas in "Customer Mania" shows that to succeed in business today, you have to provide consistently great customer service. In other words, unless you have a unified, people-first, customer-oriented culture, it will be difficult to build your business going forward. Fortunately, any company large or small can achieve this. Note that you can't build a customer-focused company by emphasizing the results that you want to achieve. This is the equivalent of putting the cart before the horse. When you focus on results, getting people to do the right thing will be an effort - people will have to be convinced that's the right way to go. A much more effective idea is to concentrate on building your people first, and then they will just naturally take care of the customer in the ways you prefer. Get your people acting with passion and commitment and everything else will just naturally fall into place. With astute management, you'll even be able to create a self-perpetuating cycle where the work feeds the energy of the people involved, which in turn means the work gets done better, leading to increased levels of energy in the future and so on.Added-value of this summary: Save time Understand the key concepts Increase your business knowledge To learn more, read the summary of "Customer Mania" and succeed in business!.
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Electronic Resources
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